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  1. MiiR appoints JAM Collective as its PR agency

    Mountain Hardwear, Vuarnet, Yakima Products, Inc. and Snow Peak. ...

    Posted May 6, 2016 in North America

  2. Tifosi adds creative director and sales management

    of senior marketing director for Eye King, covering eyewear brands such as Under Armour, Crocs, and Hobie ...

    Posted January 21, 2015 in North America

  3. Vista Outdoor completes purchase of BRG's Action Sports division

    CLEARFIELD, Utah (BRAIN) — Vista Outdoor Inc. has completed its purchase of BRG Sports Inc.'s Action Sports division, including the Bell, Giro, C-Preme and Blackburn brands. Vista announced in February that it had reached an agreement to buy the division for $400 million. "Leveraging ...

    Posted April 4, 2016 in North America

  4. Industry veteran Hugh Walton launches new custom clothing brand

    BOULDER, Colo. (BRAIN) — Hugh Walton has launched a custom cycling apparel company called Walton Custom Inc. that leverages his 30 years of apparel experience. Walton is a former executive with Pearl Izumi, Descente, Veltec and Hind. Walton is partnering with the sportswear manufacturer CCN ...

    Posted April 19, 2016 in North America

  5. Volkswagen sponsors Mavic's US neutral race support program

    Volkswagen of America, Inc.'s sports marketing coordinator. "Its simple mission — to help riders ...

    Posted April 11, 2016 in North America

  6. Poison Spider bike shop sues off-road vehicle parts vendor over trademarked souvenirs

    Inc. trademarked item" from Poison Spyder, the complaint states. The complaint says the bike shop ...

    Posted May 2, 2016 in Retail News

  7. Paceline Products hires new ad agency, Adventure Advertising

    PLEASANT VALLEY, Mo. (BRAIN) — Paceline Products Inc. has retained Adventure Advertising as its new agency of record. Adventure, based in Minneapolis, will help guide brand strategy, positioning and messaging, as well as take the lead on Paceline's creative development, beginning ...

    Posted April 11, 2016 in North America

  8. Denver VeloSwap Sees Attendance Increase

    bell with the masses cycling through the many new vendors including Crocs, TRP Brakes, Ergon, Moots ...

    Posted October 27, 2008 in North America

  9. Chamois Butt'r maker announces MAP policy

    of Paceline Products Inc. For more information on the policy, dealers may contact Paceline Products ...

    Posted January 13, 2016 in North America

  10. Brent Graves joins Cane Creek as president

    of the Cane Creek board and an executive director at Oppenheimer & Company, Inc. "Brent is the ideal ...

    Posted February 16, 2016 in North America

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