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  1. Lambert Updates Brand Identity

    and consumers." Lambert’s new positioning and brand identity were also developed so that the sports industry ...

    Posted March 7, 2011 in North America

  2. Canada's Ciclo Works to Distribute Blue

    Wurtele. Since 2009, Blue has also been partners with Victoria, British Columbia-based LifeSport Coaching, ...

    Posted October 12, 2011 in North America

  3. On the level: UCI clarifies saddle rule

    said Larry Meyer, DPT, a bike fitter at the Boulder Center for Sports Medicine. At BCSM, saddle angle ...

    Posted December 22, 2011 in Product/Tech

  4. Genuine Innovations Hires Snelgrove

    connect with and meet the needs of our motor sports customers,” said Marty Mares, chief executive officer ...

    Posted August 31, 2009 in North America

  5. CamelBak Hires Chief Marketing Officer

    of creating strong and meaningful consumer and sports marketing programs," McCoy said. "He shares ...

    Posted October 18, 2010 in North America

  6. Derby Cycle Goes Direct in the U.K.

    sports products segment, forms one of Derby Cycle’s key international growth drivers. We will continue ...

    Posted July 21, 2011 in International

  7. Rodale Promotes Lambiase

    directly to EVP, group publisher Mary Murcko. “Through Chris’ leadership, the Rodale sports titles have ...

    Posted October 15, 2010 in North America

  8. Montgomery Leaves Scott USA

    for Scott Sports. "We respect his decision to relinquish his position at Scott Sports and wish him ...

    Posted October 6, 2010 in North America

  9. CSG Pairs with DealerCamp for Summer Launch

    BETHEL, CT (BRAIN)—Cycling Sports Group announced on Monday that it would hold its annual sales meeting and 2012 dealer product launch in conjunction with Lifeboat Events’ DealerCamp this summer in Utah. Cycling Sports Group, which includes Cannondale, GT, Mongoose, Schwinn and Sugoi, pulls ...

    Posted April 25, 2011 in North America

  10. Bike Shops Abound in Boulder

    Vecchio’s chase the threads on a French bottom bracket and service any Campy part back to Grand Sport, owner ...

    Posted September 29, 2011 in North America

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