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  1. New book gives inside view of a race mechanic's life

    Rouleur magazine. Co-writer Rohan Dubash is a technical writer, specialist bike consultant, and writes ...

    Posted November 12, 2014 in New Products

  2. Fat Tire Flyer is a first-person account of the birth of mountain biking

    BOULDER, Colo. (BRAIN) — "Fat Tire Flyer: Repack and the Birth of Mountain Biking," is a new hardcover book published by VeloPress this fall.  The book was written by Charlie Kelly, the sport's first journalist and the co-founder of the MountainBikes brand with Gary ...

    Posted November 12, 2014 in New Products

  3. Glow gear for early morning, nighttime rides

    with the PowerWrapz and PowerClipz. Developed to help stay visible during early morning or nighttime adventures, 4id's new glow PowerWrapz and PowerClipz attach to bikes, handlebars, helmets and backpacks or jackets and light a rider’s path. PowerWrapz retail for $24.95; PowerClipz sell for $6.95. Both products ...

    Posted October 13, 2014 in New Products

  4. Vee Tire Co. hires Mike King

    instant value and expertise. I am excited and looking forward to the challenge of putting Vee Tire Co. ...

    Posted October 16, 2013 in North America

  5. Pedego introduces Boomerang electric bike with extra-low step-through frame

    even decades," said Pedego co-founder and CEO Don DiCostanzo. "In all that time, they've ...

    Posted November 13, 2014 in Product/Tech

  6. Cannondale-Garmin team announces 2015 roster

    this year, officials said the team would be called Team Cannondale unless a major co-sponsor  stepped up. ...

    Posted November 14, 2014 in International

  7. Electric mountain bikes are powerful topic at IMBA World Summit

    IMBA co-founder Michael Kelley says his electric mountain bike has helped reconnect him to the MTB community at age 71.

    for e-bikes. Battery-powered mountain bikes are coming, and now is the time to get in front of the issue ...

    Posted August 25, 2014 in Industry News

  8. Lazer appoints Saddleback U.K. distributor

    Offering a Euro helmet helps break the U.S.-helmet 'stranglehold,' Saddleback says. BRISTOL, England, U.K. (BRAIN) — Lazer has appointed Saddleback Ltd. as exclusive U.K. distributor if its ...

    Posted January 2, 2013 in International

  9. Sigma’s self-contained and rugged 200-lumen light

    It comes with a silicone mount that fits handlebars of all sizes and shapes. The Buster 200 powers ...

    Posted October 30, 2014 in New Products

  10. Pittalugas open their fifth store in Phoenix area, as a Giant Partner Store

     Bike Masters Ahwatukee has approximately 1,750 square feet of retail space.

    PHOENIX, Ariz. (BRAIN) — Randy and Sally Pittaluga have opened their fifth bike shop in the Phoenix area, Bike Masters Ahwatukee, a Giant Partner Store. The Pittalugas, co-owners of the Bike Masters and Bikes Direct store brands, worked with the Giant Retail Services team ...

    Posted November 11, 2014 in Retail News

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