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  1. 9 things to do at Sea Otter … and the 1 thing you shouldn’t

    MONTEREY, Calif. (BRAIN) — Whether you’re a first-timer or a veteran, we’re glad you’re into grabbing life by the moments because we’ve planned some fun things for you to do this year at the Subaru Sea Otter Classic powered by SRAM. Like racing in a suit and tie or pumps (or ...

    Posted April 13, 2016 in North America

  2. Graeme Obree joins Endura as brand ambassador

    and is a double world 4000 meter pursuit champion. In 2013 he took part in the World Human Powered Speed Challenge ...

    Posted April 6, 2016 in International

  3. Giant Bicycle hires Chris Baer as account exec for Southern New England

    to customers and will do everything in my power to serve them as if I was their customer." Baer lives ...

    Posted April 6, 2016 in North America

  4. BLC speakers talk about shifting consumer needs

    habits and shopping preferences. They are more racially diverse, and they want to co-create brands ...

    Posted April 13, 2016 in North America

  5. Chinese conglomerate buys Ironman for $650 million

    TAMPA, Fla. (BRAIN) — Dalian Wanda Group Co., Ltd. , a Chinese private conglomerate, has reached an agreement to buy Ironman for approximately $650 million from Providence Equity Partners. "Wanda Group's acquisition of Ironman marks another exciting chapter and opportunity for the future ...

    Posted August 27, 2015 in International

  6. Giro plans second Grinduro event for this fall

    SCOTTS VALLEY, Calif. (BRAIN) —  Giro Sport Design and co-sponsors Charge Bikes and SRAM will produce the second edition of its Grinduro festival this fall in Quincy, California. The event, which includes a enduro/gravel grinder competition, live music, food and camping, will be held Oct. ...

    Posted April 7, 2016 in North America

  7. Endura launches pro-level women's road apparel line

    this year." The Women's FS260-Pro SL Bibshorts DS use Italian Power Lycra with coldblack technology ...

    Posted April 5, 2016 in Product/Tech

  8. Assos to supply USA Cycling Team

    in their clothing is a powerful advantage we are thrilled to have for not just Rio, but all the way through Tokyo ...

    Posted April 5, 2016 in North America

  9. Seattle retailer relocating after blast, 'not all that mad' over Specialized blunder

    the show of support has touched co-owner David Giugliano, he's trying to keep Specialized's PR ...

    Posted April 8, 2016 in Retail News

  10. G-Form adds Steve Kwait to sales team

    PROVIDENCE, R.I. (BRAIN) — Protective gear brand G-Form has added Steve Kwait to its sales team. "I am thrilled to be working with Steve again," said Mark Ray, G-Form's VP of sales and a former co-worker of Kwait at Cannondale. "His vast knowledge of the bike industry ...

    Posted March 30, 2016 in North America