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  1. Defense technology company plans heads-up-display glasses for cycling

    but the company said the glass uses low-profile mirroring technology to make cycling data visible directly on the lens, similar to technology that pilots have used for decades. The technology differs from products like ...

    Posted November 19, 2015 in Product/Tech

  2. SRAM offers new mountain bike brake line, Level

    The Level Ultimate lever.

    SAN LUIS OBISPO, Calif. (BRAIN) — SRAM is releasing a new line of mountain bike disc brakes, called Level. The new line of 2-piston brakes will replaces some SRAM and Avid brakes in the company's model line. The Level group was designed to bring some of the technology ...

    Posted February 23, 2016 in New Products

  3. Brooks adds lightweight carbon C13 to Cambium saddle line

    rubber and organic cotton as the C15 — and the saddle is finished with black aluminum rivets. Weight: ...

    Posted January 22, 2016 in New Products

  4. Fuji releases new Gran Fondo line in Taiwan

    the new Gran Fondo line features disc brakes and front and rear 12mm thru axles. The rear dropouts ...

    Posted March 1, 2016 in New Products

  5. Finish Line Offers Free Hang Tags

    your favorite sales rep. Finish Line’s dedicated network of distributor sales reps has hang tags ...

    Posted March 11, 2009 in Retail News

  6. American Classic hires Rico Sports Group for OEM sales

    said. "I'm a big fan of Bill Shook and the technology that American Classic offers. The new OEM offerings bring his technology to a wider range of price points and makes a well-established ...

    Posted May 17, 2016 in North America

  7. Finish Line is Latest Giant Podium Store

    said it was obvious from the beginning that the new Finish Line store would be a hit. “Alan found ...

    Posted October 29, 2008 in Retail News

  8. Abus adds new Bordo Centium model to its folding lock line

    CHICAGO (BRAIN) — Abus' new Bordo Centium folding lock features light-weight flexibility in a compact design. These features are shared by all of the various folding locks in Abus' Bordo family. The Centium model has ...

    Posted May 13, 2016 in New Products

  9. Eddy Merckx Cycles seeks sales agents

    Represent the greatest cyclist of all time. Eddy Merckx Cycles is back, offering prestige quality and a strong brand heritage with the latest technology. We offer a complete line (Road, TT, gravel, Tri, CX) and pricing from $1500 up; vested in a unique brand culture and strong dealer package. ...

    Posted April 29, 2016

  10. Endura launches new aero tri race kit

    LIVINGSTON, Scotland (BRAIN) — Endura's new QDC (Quick Dry Cool) Drag2Zero triathlon clothing line is said to include "market leading aero concepts, cutting edge fabrics and exclusive pad technologies to live up to its ambitious label. The line was developed with Simon Smart of Smart Aero Technology ...

    Posted March 22, 2016 in New Products