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  1. SRAM takes ‘wait and see’ stance on currency swings, Day says

    confirm, however, that the system will be wireless using Bluetooth technology to shift, and it could ...

    Posted March 19, 2015 in International

  2. Interbike working with local bike app developer My City Bikes

    The Aspen, Colorado, app's homepage.

    The "Bike Line" link brings up Cycle Loft's phone number. The "Bike Line" link brings up Cycle Loft's phone number. ...

    Posted April 9, 2015 in Industry News

  3. Hans Johnsen, Downeast Bicycle Specialists, and Wilson Bicycle Sales now carrying Vittoria helmets

    finishes and tight profiles. The helmets are now in stock at all three distributors.   ...

    Posted November 21, 2014 in North America

  4. BH releases midyear Ultralight road models

    The BH Ultralight Dura-Ace.

    The 2015.5 Ultralight with Dura-Ace build retails for $4,799. FOOTHILL RANCH, Calif. (BRAIN) — Building on its 695-gram Ultralight EVO high-end road frameset (MSRP: $3,999), Spain's BH Bikes has added two midseason complete bikes to the Ultralight line ...

    Posted April 9, 2015 in Product/Tech

  5. BRAIN Dealer Tour, day 1: A peach of a day in rainy Atlanta

    Bicycle South features a vintage Finish Line service menu. ...

    Posted March 3, 2015 in Retail News

  6. Turner selling consumer direct in non-dealer territories

    was necessary, founder David Turner told BRAIN on Thursday, because too many dealers have cherry-picked the line ...

    Posted April 9, 2015 in North America

  7. Colorado's USA Pro Challenge adds three-day women's race

    and especially for me because Colorado holds the majority of my heart. When the men finished up Flagstaff, only ...

    Posted March 31, 2015 in North America

  8. Pro riders Brian Lopes and Mike Montgomery sign with Slytech protective brand

    Protection will bring amazing new insight to an already leading product line." Lopes said, ...

    Posted April 10, 2015 in North America

  9. TriggerPoint launches hand-held foam roller line

    is an evolution in foam rolling. We took the technology of the GRID foam roller that is globally known for its ...

    Posted August 5, 2014 in New Products

  10. System Cycle Supply adds brands

    We're very happy they wanted to carry the Box and Promax lines and look forward to a prosperous ...

    Posted April 7, 2015 in North America