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  1. Niner Bikes sponsoring Rebecca Rusch

    of a good sport and has been known to wait at the Leadville finish line for 6+ hours until the last rider crosses congratulating every single exhausted finisher.' -Michael Habicht, nicely sums up why Rebecca ...

    Posted January 20, 2015 in North America

  2. Live to Play distributing Maxima Bike in Canada

    SAN DIEGO (BRAIN) —Maxima Racing Oil has signed an exclusive agreement with Live to Play Sport to handle distribution of the Maxima Bike line throughout Canada. Canadian IBDs and suspension service centers will now have access to the entire Maxima Bike product line. “With the ability ...

    Posted March 4, 2015 in North America

  3. Rudy Project sponsors Toughman Half Triathlon Series

    to train and race with proven, quality, innovative technology is a win-win,” said Stefanie Wertovitch, ...

    Posted March 6, 2015 in Industry News

  4. Gore Bike Wear signs Hawley as US distributor

    Gore’s ALP-X Pro mountain line Gore’s ALP-X Pro mountain line ...

    Posted March 3, 2015 in North America

  5. Cyclone adds new lines for 2015

    PORTLAND, Ore. (BRAIN) —   Cyclone Bicycle Supply has added several new product lines for the new year. The Portland, Oregon-based distributor has Hiplok (an urban lock line), Green Grips (an eco-friendly handlebar tape), and Vredestein tires. The company said all the new lines ...

    Posted December 31, 2014 in North America

  6. Rudy Rack offers new Super Line Up rack for shop display

    STEVENS POINT, Wis. (BRAIN) — Rudy Rack has updated its Line Up Rack. The new Super Line Up Rack requires no adjustment and can handle anything from road bikes to 29ers. The rack is available in a wall format or island format and can hold from 6 to 15 bikes. Pricing starts ...

    Posted December 31, 2014 in New Products

  7. TBI Global Conference

    – trends; challenges; growth forecasts; promoting the sport; new technology; social media and mobile trends; ...

    Posted February 27, 2015

  8. Fred Clements: Dealers speak out about the "S"-Word

    Summit, much discussion centered around on-line competition, MAP policies and distribution impacting bike ...

    Posted February 4, 2015 in Opinion/Analysis

  9. Kinetic expands U.S. warehouse, relocates European headquarters

    line and others still in the development pipeline, we needed to pull the trigger on the expansion,” ...

    Posted March 4, 2015 in Industry News

  10. Shimano targets trail/enduro riders with new shoe line and pack

    Torbal Technology. Short for "Torsional Balance," the feature allows the outsole to twist, ...

    Posted July 10, 2014 in Product/Tech