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  1. Specialized sponsors shop social platform on Strava

    MORGAN HILL, Calif. (BRAIN) — Specialized and Strava have collaborated on a new social media platform, Strava Shop Pages, for retailers to build community around their businesses, better serve customers and get more people on bikes. Currently available to select Specialized ...

    Posted April 3, 2014 in North America

  2. Meredith joins Tenneco-Marzocchi in sales, marketing

    sponsorship programs, event planning, social media, ad direction and placement, copywriting, sales promotions ...

    Posted April 7, 2014 in North America

  3. Fred Clements: Grow your business - market to women!

    as entertainment more than past generations. Women also dominate social media, presenting an opportunity to engage ...

    Posted April 21, 2014 in Opinion/Analysis

  4. Cannondale jumps into 27.5/650b fray

    Cannondale Trigger Carbon 2

    cycling media at a launch event and enduro race in the seaside Spanish town of Sotogrande. More ...

    Posted April 2, 2014 in New Products

  5. Magisto offers free video editing and sharing at Sea Otter

    editing. Movies can be shared across social media channels including Facebook, YouTube, Instagram and more. ...

    Posted April 4, 2014 in North America

  6. Competitor Group names three new top executives

    that these talented executives are joining Competitor Group and will devote their talents to growing the finest media ...

    Posted March 12, 2014 in North America

  7. Boulanger named editor of Bicycle Times

    "He's been part of the Rotating Mass Media family for two years, and he understands our editorial ...

    Posted March 21, 2014 in North America

  8. Two bikes stolen from Hi-Torque Publications

    Cipollini RB1000

    SANTA CLARITA, Calif. (BRAIN) — Hi-Torque Publications, publisher of Road Bike Action , Mountain Bike Action, Electric Bike Action and BMX Plus magazines, said Thursday that two bikes were stolen from its Santa Clarita ...

    Posted March 6, 2014 in North America

  9. PressCamp organizers complete media list; one exhibitor spot left

    Camisasca, PressCamp's founder. Event organizer Lifeboat Events also has completed its list of media titles and attending editors. Organizers expect 20 U.S.-based editors, from bike industry media and general interest media, plus seven others representing international titles from the U.K., Spain, Italy, ...

    Posted May 8, 2013 in Industry News

  10. Catalyst preps to launch new marketing program

    A mockup of the Boulder BikeLife cover

    The website and social media outreach will also launch in May. Deb Ridgway, bike/ped coordinator ...

    Posted February 25, 2014 in North America