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  1. Kinetic hires new ad agency, Adventure Advertising

    MINNEAPOLIS (BRAIN) — The trainer brand Kinetic has retained Adventure Advertising to guide its brand positioning and strategy. The agency will also take the lead on Kinetic's creative development and media planning. "Given Adventure Advertising's expertise in brand positioning ...

    Posted July 15, 2015 in North America

  2. Felt to end new model year introductions

    the company would launch new models when ready. No longer will media events or trade shows dictate model ...

    Posted July 14, 2015 in Industry News

  3. CGI names John Bradley editor-in-chief of Velo

    Bradley is a former senior editor for Wired and Outside magazines.

    of California before joining CGI. “With his remarkable experience in the media industry and across the spectrum ...

    Posted June 24, 2015 in Industry News

  4. Bulls Bikes USA launching ambassador program

    a strong social media presence and engagement; and a friendly, engaging personality. Each Bulls Bikes ...

    Posted July 14, 2015 in North America

  5. PressCamp media choose best products

    The Smith Overtake.

    Smith's new road helmet earns the most votes from editors. LAGUNA NIGUEL, Calif. (BRAIN) — Media participants at last month's PressCamp in Utah have chosen Smith's new Overtake road helmet as the best new product introduced at the event. All the editors ...

    Posted July 30, 2014 in Industry News

  6. ECRM launches Outdoor PressCamp

    get both focused time with the endemic media and then share the common culture of outdoor adventure ...

    Posted June 4, 2015 in North America

  7. shuts

    On Tuesday, traffic to was directed to this page on

    on the site since August . and the other sports sites mentioned are owned by Liberty Media, a publicly traded company ( NASDAQ: LINTA ) that owns and, among other ...

    Posted October 16, 2012 in North America

  8. Scott: ’27-plus’ adds up to huge benefit for off-road riders

    Scott Genius LT Plus

    for the emerging wheel/tire size.  At a media launch Sunday in Park City, Scott USA mountain bike marketing ...

    Posted July 20, 2015 in North America

  9. Uncommon Communications signs Alchemy Bicycles

    Uncommon, will handle media outreach for the brand and inquiries regarding Alchemy can be directed ...

    Posted July 9, 2015 in North America

  10. NAHBS signs with SMAK for PR as show returns to Sacramento

    will begin working with NAHBS immediately and will handle all aspects of show promotion, including media communications, exhibitor outreach, newsletter creation, social media outreach, and several new on-site ...

    Posted June 17, 2015 in Industry News