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  1. Vittoria Industries North America revamps B2B website

    BOSTON, Mass. (BRAIN) — Vittoria Industries North America has launched a revamped business-to-business website for North American dealers for 2014. The company has been testing the updated site with a select group of dealers since last fall and it is now available to all current VINA dealers. The new ...

    Posted August 12, 2014 in North America

  2. SRAM to provide neutral race support at US Ironman and World Championship events

    CHICAGO (BRAIN) — SRAM has signed on as the official neutral race support (NRS) provider for the World Triathlon Corporation's US Ironman Series. ...

    Posted October 7, 2014 in Industry News

  3. Xtracycle brings cargo bikes to the outdoor industry

    Ross Evans and his dad Art.

    SALT LAKE CITY (BRAIN) — Ross Evans and his dad, Art, are at Outdoor Retailer's Summer Market to keep the utility side of cycling front and center as retailers stream past their booth outside the Salt Palace. ...

    Posted August 7, 2014 in North America

  4. New BRAIN issue: U.S. bike industry employs 70k-plus

    O’Grady’s bike-shop based cartoon strip Editor's note: Bicycle Retailer & Industry ...

    Posted August 6, 2014 in Retail News

  5. Ray Keener: Flat is phat?

    Look at the golf, snow-sports and tennis industries, for example. They've all lost participants ...

    Posted October 16, 2014 in Opinion/Analysis

  6. Ray Keener: What's a trail?

    Scary.

    And I bet if the industry voted, it would be 90 percent NO. It's the usual case of we inside ...

    Posted October 22, 2014 in North America

  7. BRG adds Buy Local Now link to its brands' websites

    of this industry," said BRG's senior vice president of global sales,. Bernie Doering. "We've been ...

    Posted October 22, 2014 in North America

  8. Suppliers sponsor women's bike mechanic scholarship

    a career in the cycling industry," a press release from the groups said. "It can be challenging for women to join the bike industry, and it will take numerous efforts to create a talent ...

    Posted October 20, 2014 in North America

  9. Maxxis to enact MAP policy on Nov. 1

    SUWANEE, Ga. (BRAIN) — Maxxis has implemented a minimum advertised price policy for all of its bicycle products. ...

    Posted October 22, 2014 in North America

  10. Left behind, a mystery bike tool's purpose is finally discovered

    industry, Schwinn in particular — and maybe even U.S. manufacturing, in a larger sense — was in its heyday. ...

    Posted October 22, 2014 in North America

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