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  1. Ellsworth pins rebirth hopes on new Rogue Sixty

    Jonathon Freeman (left) with Tony Ellsworth.

    PARK CITY, Utah (BRAIN) — Jonathon Freeman is pinning his hopes on a rebirth of Ellsworth mountain bikes on a new Rogue Sixty — a 27.5 carbon fiber full-suspension enduro machine. But Freeman, a boyish looking 47 years old, adm ...

    Posted June 23, 2016 in North America

  2. Pearl Izumi offers fit guarantee on clothing sold at specialty retailers

    which is good for both the industry and the consumer." The Pearl 60-Day Fit Guarantee ...

    Posted June 16, 2016 in North America

  3. PressCamp exhibitors see challenging market, increase IBD education efforts

    DEER VALLEY, Utah (BRAIN) — While editors from the bicycle and outdoor industry meet with more than two dozen companies checking out new products, exhibitors at PressCamp are also keeping a sharp eye on the market. For example, Chris Ritchie, PR and communications manager for Thule, ...

    Posted June 21, 2016 in North America

  4. Scott Sports makes year-round promotional agreement with three mountain resorts

    CRESTED BUTTE, Colo. (BRAIN) — Scott Sports has reached an agreement with Triple Peaks Resorts, the owner of the Okemo, Mount Sunapee and Crested Butte mountain resorts, to be an official year-round partner. Scott Sports products and branding for w ...

    Posted June 22, 2016 in North America

  5. Specialized makes organizational changes

    MORGAN HILL, Calif. (BRAIN) — Specialized has promoted several staff in an effort to "bring our leaders closer to retail partners," the company said. It has also eliminated five positions as part of a restructuring. The changes to its ...

    Posted June 22, 2016 in North America

  6. Verde to represent IZIP for PR and brand communications

    SIMI VALLEY, Calif. (BRAIN) — Verde Brand Communications is now handling PR and brand communications for IZIP, an Accell North America brand. "E-bikes are becoming increasingly popular with people turning to them for their weekly commutes a ...

    Posted June 21, 2016 in North America

  7. First national bike share conference kicks off in Philly this week

    PHILADELPHIA (BRAIN) — The City of Philadelphia, celebrating the one-year anniversary of its Indego bike share program, this week is hosting the first national conference on bike sharing. The Better Bike Share Conference, being held Wednesday th ...

    Posted June 21, 2016 in North America

  8. Ibex Outdoor Clothing hires Scott Parr as VP of sales

    WHITE RIVER JUNCTION, Vt. (BRAIN) — Ibex Outdoor Clothing has hired Scott Parr to lead its sales team as vice president effective immediately. Parr has an extensive background in the outdoor, sporting goods and sport specialty industries, which began in the mid 1990s when he founded Great Lakes ...

    Posted June 16, 2016 in North America

  9. Serfas joins The Bike Cooperative's supplier network

    doors and deepen current-dealer discounts with the industry-respected members of The Bike Cooperative. ...

    Posted June 16, 2016 in North America

  10. Interbike secures music acts for Fall CycloFest

    They will cover a variety of artists. Cooper will also play on Thursday night for the industry crowd as part ...

    Posted June 15, 2016 in North America