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  1. Gates hires industry veteran Chris Vasiliotis

    in Europe and North America during a long career in the motorcycle, outdoor, and bike industries. He led ...

    Posted January 27, 2016 in North America

  2. CatEye launches nightime street art campaign in major cities

    OSAKA, Japan (BRAIN) — CateEye is promoting a street art campaign that gathers local artists to curate and assemble self-guided routes through the selected city's most impressive street art at night. The artists use CatEye li ...

    Posted April 29, 2016 in International

  3. Jamie Pillsbury joins Swiftwick as national bike sales manager

    for the cycling industry and support the implementation of brand strategy to contribute to in-store excellence. He ...

    Posted April 19, 2016 in North America

  4. Trek investigating how Sam's Club got its bikes

    Both means are common practice in the retail and warehouse club industries," Gee said. "The ...

    Posted April 26, 2016 in North America

  5. Multisport industry convenes for 6th annual conference in L.A.

    Lorsch, tackled everything from the sustainability of the triathlon industry and the emerging interest ...

    Posted January 26, 2016 in North America

  6. DMAC wool clothing start-up hits initial crowd-funding goal

    MILL VALLEY, Calif. (BRAIN) — DMAC — a new wool lifestyle clothing brand founded by Dave McLaughlin, a well-known member of the bike racing community — has reached its intial $12,000 startup goal on Kickstarter with about two week ...

    Posted March 29, 2016 in Industry News

  7. SRAM to lay off 40 workers

    dynamics of the industry." "No one ever wants to be in position to request that people leave ...

    Posted April 26, 2016 in International

  8. PeopleForBikes National Bike Challenge starts Sunday

    Fifth annual event is sponsored by Cottonelle this year. BOULDER, Colo. (BRAIN) — PeopleForBikes's fifth annual National Bike Challenge starts Sunday, May 1. The promotion seeks to have more than 100,000 bike riders tally 75 million ...

    Posted April 28, 2016 in North America

  9. Chamois Butt'r names Verde as agency of record

    PLEASANT VALLEY, Mo. (BRAIN) — Chamois Butt'r has named Verde Brand Communications as its public relations and brand communications agency of record. Chamois Butt'r is brand of Paceline Products, Inc. Chamois Butt'r recently grew ...

    Posted April 28, 2016 in North America

  10. Interbike opens registration for Fall CycloFest

    SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has opened retailer registration for its Fall CycloFest, a trade and consumer festival to be held Oct. 20-23 near Charlotte, North Carolina. The first two days of the event are trade-only. Interbik ...

    Posted April 28, 2016 in North America

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