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  1. Club Ride Apparel picks Momentum Media PR

    of activities and the active lifestyle," said Mike Herlinger, the founder of Club Ride Apparel. "We ...

    Posted March 16, 2016 in North America

  2. Guardian Bikes grows independent rep force

    County; Eric Addicott covering Northern California and Reno; Mike Sweeney covering Ohio, Indiana ...

    Posted March 21, 2016 in North America

  3. Specialized's Dealer Intro Ends Today in SLC

    SALT LAKE CITY, UT (BRAIN)—Specialized played host to 590 retailers and staff at its three-day 2008 product introduction held in Salt Lake. Mike Sinyard, president and founder, said most dealers plan to leave either late today or early Thursday. The company held a variety of seminars to show ...

    Posted October 16, 2007 in North America

  4. Slate Olson to join Specialized in 2015

    the decision to return to the West Coast. I'm looking forward to working with Ben Capron and Mike," he said, referring to Specialized's CMO and its founder and president, Mike Sinyard ...

    Posted November 17, 2014 in North America

  5. Mavic taps Lyman Public Relations as agency for US

    of the Holowesko/Citadel Racing Team,” said Mike Wilson, Mavic’s brand manager for the Americas. “After a thorough RFP ...

    Posted March 11, 2016 in Industry News

  6. Tennessee bill aims to cut gas tax funding for bike projects

    Mike Carter (R-Ooltewah) and SB1716 sponsored by Sen. Todd Gardenhire (R-Chattanooga), would restrict ...

    Posted March 15, 2016 in North America

  7. Fuji Bikes sponsors Cuban national team

    l to r: Pat Cunnane, Arlenis Sierra and Jose Manuel Pelaez,

    with Mike Fraysee, vice president of the UCI Pan American Confederation and three-time president of the U.S. ...

    Posted March 17, 2016 in International

  8. Mountain Bike Hall of Famer Junzo Kawai dies at 94

    scene, said Mike Sinyard, founder and president of Specialized. In a voice recording sent to BRAIN, Sinyard said, “He was really an early leader and driver of the mountain bike business and an early supporter of Tom Ritchey, Gary Fisher and myself and others.” Sinyard called Kawai a mentor for many. ...

    Posted July 7, 2014 in International

  9. Rick Vosper: Haunted by the Ghosts of Dead Cyclists, Part Three

    In the meantime, let's look at another graph. Famously launched by John Burke, Mike Sinyard and about ...

    Posted January 7, 2016 in Opinion/Analysis

  10. Specialized's chief warns of Amazon

    for a lower price, from Amazon. “Who loses in this situation?” Sinyard asks in the letter. “Certainly ...

    Posted December 28, 2011 in North America