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  1. Zeitbike adds Andrew York as New York rep

    VENTURA, Calif. (BRAIN) — Zeitbike has hired Andrew York as sales representative for the New York area. Based in Brooklyn, York will represent the entire line of Zeitbike, including VDO cycle computers, ASS Savers, TWO magazine, Green Oil, and Pedal Pushers t-shirts, as well as more brands ...

    Posted September 1, 2015 in North America

  2. Winnebago and Schwinn team up on joint promotion

    FOREST CITY, Iowa (BRAIN) — Two iconic brands — Winnebego and Schwinn — are teaming up for a 10-week program called “Get Out and Go” to promote cycling and the fun of recreational vehicle travel. Schwinn, owned by Dorel, will give away a bicycle each week for 10 weeks and will provide 10 bikes, ...

    Posted September 1, 2015 in North America

  3. July 15, 2015

    is endorsing the indoor cycling game, Zwift. She says indoor training was key to her athletic development while ...

    Posted July 15, 2015

  4. New BRAIN issue looks at Vancouver retailing, shop-sales data, and the search for Fred Clements' replacement

    is endorsing the indoor cycling game, Zwift. She says indoor training was key to her athletic development while ...

    Posted July 15, 2015 in Retail News

  5. REI's CEO to speak at Interbike event

    signed the OIWC CEO Pledge in the cycling industry and welcome those who want to learn more." ...

    Posted September 1, 2015 in North America

  6. CatEye America promotes two to new roles

    BOULDER, Colo. (BRAIN) — CatEye America has promoted Bob Daniels to executive vice president and JJ Rudman to national sales manager. Both will take on their new roles on Sept. 1. ""Bob has proven himself a leader time and time again and will be an invaluable asset to help grow ...

    Posted August 28, 2015 in North America

  7. Brave Soldier hires CFEprPlus to handle PR and marketing

    the cycling market again." Boehmke said, "I thought it was interesting for the new company ...

    Posted September 1, 2015 in North America

  8. E-bikes in spotlight once again as Eurobike 2015 gears up

    A bird’s-eye view of the Demo Day grounds Tuesday.

    — and ongoing brands including Cycling Sports Group and Germany’s Stevens have expanded their footprints. Jens Haug, European marketing director for Cycling Sports Group, said that even though CSG has recently ...

    Posted August 25, 2015 in International

  9. Monique Pua Mata joins Bianchi as a factory rep

    in the cycling industry with the Bianchi family, one of the oldest and most revered bicycle companies ...

    Posted August 31, 2015 in North America

  10. NorCal MTB League Spawns NICA

    LAS VEGAS, NV (BRAIN)—The National Interscholastic Cycling Association (NICA) is launching October 1 as a new organization to promote and facilitate interscholastic high school mountain biking in the United States. With Specialized Bicycle Components stepping in as the national founding sponsor, ...

    Posted September 24, 2009 in North America

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