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  1. Advanced Sports Purchases Kestrel

    From what we’ve learned about growing a niche brand through purchasing SE, I’m confident we can take ...

    Posted October 16, 2007 in North America

  2. Web Sales Forcing Brands to be Proactive

    are made online.” Kestrel, Breezer and SE are available through online and brick-and-mortar retailers. ...

    Posted September 21, 2011 in North America

  3. ASI Brands to Attend DealerCamp

    City, Utah. Iconic marques Fuji, Breezer and Kestrel will be on hand, along with Oval Concepts, SE Bikes ...

    Posted October 25, 2010 in North America

  4. Hermes Chang Appointed Ideal President

    us expand the sales of our other three brands—SE Racing, Kestrel and Breezer.” Jacky Huang, ...

    Posted March 18, 2009 in North America

  5. Steve Parke Leaves ASI to Return West

    brands including Fuji, Kestrel, SE, Breezer, Terry Precision and Oval Concepts. Leading up to his ...

    Posted June 8, 2011 in North America

  6. Steve Parke Leaves ASI to Return West

    brands including Fuji, Kestrel, SE, Breezer, Terry Precision and Oval Concepts. Leading up to his ...

    Posted June 8, 2011 in North America

  7. Dealer Tour wraps up in Lower Manhattan

    Bespoke Bicycles

    and ASI’s Fuji Bikes, SE Racing and Breezer loft from racks. At the store’s center, they form a walk-through ...

    Posted July 20, 2012 in Retail News

  8. Kestrel Named Official Ironguides Bike

    said Ironguides coach Kristian Manietta. "I have been on the new Kestrel Airfoil Pro SE since ...

    Posted July 22, 2009 in North America

  9. Advanced Sports Hires Product Developer

    PHILADELPHIA, PA (BRAIN)—Advanced Sports has hired Mike Gann for the newly created position of director of product development. Gann will oversee product processes for all of ASI’s brands including Fuji , Kestrel, SE and Breezer. “Mike brings extensive experience in many aspects of bicycle manufacturing ...

    Posted May 20, 2009 in North America

  10. ASI Closes Purchase of European Subsidiary

    Currently, the parent company of Fuji, Breezer, Kestrel, SE and Oval Concepts, sells all its brands ...

    Posted February 3, 2011 in International

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