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  1. SRAM's new Rise 60 mountain bike wheels aimed at XC and trail riders

    on the 29-inch wheels, for use with the Rock Shox RS-1 inverted cross country racing fork. The rear hub ...

    Posted August 21, 2014 in New Products

  2. Sea Otter Demo Area Holds Product Promise

    the new RockShox SID. Thule will have the new Ascent series of roof boxes; the Load-Off and Road Mate ...

    Posted February 26, 2008 in North America

  3. SRAM adds Alex Rafferty for European MTB public relations

    CHICAGO (BRAIN) — SRAM has hired pro racer Alex Rafferty as its new European MTB public relations coordinator. Rafferty will be based in Schweinfurt, Germany and work with SRAM's global MTB PR team in promoting all of SRAM's mountain bike brands: SRAM, RockShox, Avid, ...

    Posted April 3, 2014 in International

  4. Specialized to introduce 650b bikes

    Stumpjumper FSR Expert Carbon EVO 650b

    EVO 650b gets an all-alloy frame hung with a custom RockShox Revelation RC3 fork, custom Fox Float CTD ...

    Posted March 28, 2014 in Industry News

  5. Brave Soldier hires CFEprPlus to handle PR and marketing

    of a former client to contact me ... Back in the day, Shimano hired me twice, RockShox hired me twice, and now ...

    Posted September 1, 2015 in North America

  6. Felt’s Magic Number is Four

    drivetrain and RockShox SID RLT fork. It comes in three other models as a complete with the lowest price ...

    Posted July 27, 2010 in Product/Tech

  7. PressCamp Day 1: Brands look to grow the pie with affordable options, women’s models

    LTD comes spec’d with 120mm RockShox Pike fork, SRAM X1 11-speed and RockShox Reverb Stealth dropper ...

    Posted June 24, 2015 in Product/Tech

  8. SRAM Promotes West to Aftermarket Position

    manager, product team leader, leading the RockShox integration, and was most recently category manager ...

    Posted February 1, 2011 in North America

  9. Pike Joining Huffy as Brand Manager

    at Specialized, marketing at RockShox and specialty retail sales and industry consulting. He also volunteered his ...

    Posted November 15, 2009 in North America

  10. The 5th Spot

    Schutt. With Greg 'HB' Herbold being a part of SRAM and RockShox for 20 years now, ...

    Posted October 2, 2008 in North America