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  1. SRAM teams up with retailers to get more women on mountain bikes

    RockShox Pike Third place: SRAM Guide Brakes A list of participating retailers can be found at: ...

    Posted August 3, 2015 in Retail News

  2. SRAM settles in at new world headquarters in Chicago

    as the headquarters for World Bicycle Relief and the SRAM Cycling Fund. The 70,000-square-foot facility features ...

    Posted June 18, 2015 in North America

  3. SRAM releases XO DH hub details

    pdf from SRAM ...

    Posted June 11, 2015 in Product/Tech

  4. SRAM goes 1x for the road with new Rival 1 and Force 1 groups

    The new Force 1 crank shown with a 42-tooth chainring.

    offered. SRAM is introducing the single-ring road option on its two mid-priced groups, rather than its ...

    Posted April 15, 2015 in Product/Tech

  5. SRAM lowers pricing on Quarq power meters

    R and SRAM Red 22 cranks, which are reduced from $1,600 to $1,299, and the Elsa RS and SRAM XX1, which ...

    Posted April 2, 2015 in Product/Tech

  6. SRAM expands Guide brake line with Ultimate model

    The new Guide Ultimate set in Arctic Gray.

    S4 calipers, and carbon-bladed levers with SRAM's SwingLink lever cam and titanium hardware. ...

    Posted March 31, 2015 in Product/Tech

  7. SRAM launches mid-priced GX mountain bike drivetrains

    The 11-speed GX rear derailleur.

    and compatibility with the 10-42 cassette producing a 630 percent gear range. By comparison, SRAM says ...

    Posted April 2, 2015 in Product/Tech

  8. SRAM takes ‘wait and see’ stance on currency swings, Day says

    Thursday, SRAM’S booth at the Taipei Cycle Show was bustling with visitors as Stan Day — the company’s co-founder, CEO and president — stood nearby greeting friends and customers. SRAM, with a major ...

    Posted March 19, 2015 in International

  9. SRAM promotes Boost: wider front and rear axle spacing and matching drivetrain

    thru axle on some mountain bike models last year. SRAM is building on that with a full system it calls Boost that involves the drivetrain and rear hub, as well as a 110mm front thru axle. SRAM is making ...

    Posted March 18, 2015 in Product/Tech

  10. SRAM reduces number of distributors

    Gavette said. Steve Mattil, director of bicycle sales at Hans Johnsen, said SRAM had sent ...

    Posted March 6, 2015 in North America