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  1. Canyon/SRAM team holds tryouts via Zwift

    cycling. We've been working on a similar concept for some time so we were blown away when (Canyon/SRAM ...

    Posted January 21, 2016 in International

  2. Rapha, Canyon and SRAM sponsor major new women's road team

    Cromwell with a Canyon bike at a team presentation in London on Friday.

    season. The team will use SRAM's new Red eTap wireless drivetrain for most racing, and Red 22 Wifli components for very hilly events. "We're thrilled to support Canyon/SRAM Racing. SRAM ...

    Posted November 20, 2015 in International

  3. SRAM and Alex Wassmann part ways

    CHICAGO (BRAIN) — Alex Wassmann will be departing SRAM, effective Nov. 30. Wassmann spent more than 20 years at SRAM in a range of roles through two separate stints. Most recently he directed SRAM's sports marketing partnerships in triathlon, road and cyclocross. "Alex set the benchmark ...

    Posted November 9, 2015 in North America

  4. Kate Powlison joins SRAM as road brand manager

    marcom team and the SRAM family," said Christopher Zigmont, SRAM's road brand director. ...

    Posted October 28, 2015 in North America

  5. Wolf Tooth GoatLink 11 optimizes Shimano derailleurs for use on SRAM's wide-range cassettes

    with a SRAM 10-42t cassette without modification, performance fell short of what we'd come to expect from ...

    Posted September 29, 2015 in New Products

  6. Liv launches largest ambassador program in brand's history

    director of mountain bike brand marketing for SRAM. "Through the ambassador program, Liv is really ...

    Posted February 8, 2016 in North America

  7. SRAM offers $20 steel X-Sync chainrings

    X-Sync chainring that will retail for $19.95.  "The SRAM X-Sync Steel 1x chainrings are the perfect replacement ring for the cost-conscious with added durability of steel. The same SRAM X-Sync ...

    Posted August 25, 2015 in New Products

  8. SRAM unveils Red eTap wireless road groupset

    to install and offers long battery life, SRAM claims. The system operates via shifter paddles that are positioned the same as SRAM’s current Red mechanical shifters, but do not use SRAM’s Double Tap action. ...

    Posted August 26, 2015 in Product/Tech

  9. VeloPress releases new edition of Zinn & the Art of Road Bike Maintenance

    SRAM eTap wireless shifting, second-generation Shimano and Campagnolo electronic shifting, direct-mount sidepull brakes, SRAM X-Sync 1x11 cyclocross systems, tubular tire gluing tapes. * New chapter on electronic shifting covers maintenance, service, repair and troubleshooting of all Shimano, SRAM ...

    Posted February 8, 2016 in New Products

  10. SRAM teams up with retailers to get more women on mountain bikes

    RockShox Pike Third place: SRAM Guide Brakes A list of participating retailers can be found at: ...

    Posted August 3, 2015 in Retail News

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