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  1. Team Rabobank Takes a Bicycle Trip in Santa Cruz


    Posted June 1, 2010

  2. The 5th Spot

    Santa Cruz's marketing guru Scott Turner talking shop with a young fan. To see more pics from Sea Otter click on above link of PDF newsletter. ...

    Posted April 16, 2010 in North America

  3. What was the most important US bike industry story of 2015?

    4% (3 votes) Pon buys Santa Cruz Bicycles 3% (2 votes) Pope Francis ...

    Posted December 30, 2015

  4. Project Bike Tech gains BPSA endorsement

    SANTA CRUZ, Calif. (BRAIN) — Project Bike Tech, a bike tech skills program for high school aged youth, is expanding nationally and now has the endorsement of the Bicycle Product Suppliers Association. "The Bicycle Product Suppliers Association enthusiastically endorses Project Bike Tech. ...

    Posted June 24, 2016 in North America

  5. Recent Death Puts 'Fixies' in Spotlight

    SANTA CRUZ, CA (BRAIN)—Last week's death of 18-year-old Lucian Gregg on a brakeless fixed-gear bicycle has raised some safety questions. Santa Cruz has seen fixies grow more popular over the last year, according to a Santa Cruz Sentinel article, where it's become an emerging subculture ...

    Posted January 8, 2008 in North America

  6. Employee opens own location after shop he worked for shutters

    in the 1980s, carries Trek, Specialized, Santa Cruz, Orbea and Haro. Jones said service is already at maximum ...

    Posted June 9, 2016 in Retail News

  7. The 5th Spot

    "Think Tallboy, 29er carbon frame, under 5 pounds. Maybe something else too." —Santa Cruz Bicycles owner Rob Roskopp when asked what Santa Cruz will unveil at this year's Interbike, in a recent Q&A that will appear in the August 1 issue of Bicycle Retailer ...

    Posted July 7, 2009 in North America

  8. Joy Ride ambassadors meet, tour Bell, set to launch MTB riding groups

    A group of Bell's Joy Ride ambassadors during a Friday ride in Santa Cruz

    it through Facebook events. Originally from Jamaica, she has been living in Santa Cruz for three years ...

    Posted March 7, 2016 in North America

  9. Trek, Shimano, Cannondale and other major brands commit to Interbike's fall event in North Carolina

    committment, such as SRAM, Cannondale, Santa Cruz, Niner, Fox Racing, 100% and KHS–Free Agent Bicycless. ...

    Posted May 20, 2016 in North America

  10. Sean Madsen launches bike fit education company

    students — at a facility in Santa Cruz. He's also available to travel to shops to teach. Cost ...

    Posted May 2, 2016 in Retail News