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  1. Tourists Take to Rental Bikes to See Cities

    on and enjoy. For Mellow Velo’s Bell, Santa Fe’s lack of integrated in-town bike path system frustrates him ...

    Posted April 20, 2010 in North America

  2. BTI Website Receives Facelift for 2009

    SANTA FE, NM (BRAIN)—Bicycle parts distributor BTI has launched a revamped and more interactive website. The new site offers a revised consumer face, new dealer area and presents the public debut of its employee blog. Exclusive brands also receive increased exposure in the new site. ...

    Posted April 5, 2009 in North America

  3. Bike-a-GoGo—a Women's Bicycle Demo Day and Expo

    The Pedal Queens, a women’s cycling club in Santa Fe, N.M., will be hosting this year’s Bike-a-GoGo — a Women’s Bicycle Demo Day and Expo, on Oct 20th, 2007 at the Genoveva Chavez Community Center in Santa Fe, ...

    Posted September 14, 2007

  4. Distributors Dip Into Complete Bike Business

    BY MATT WIEBE SANTA FE, NM—BTI, which started as a distributor for hard-to-find suspension parts, will begin assembling Cinelli and Commencal bikes at its Santa Fe, New Mexico, facility this month. J&B Importers, which already sells tens of thousands of Sun Bicycles to dealers, ...

    Posted April 1, 2010 in North America

  5. Intense Strengthens Management Team

    love in life was in Santa Ana at GT. To come in every day and hear and smell the factory, ...

    Posted February 4, 2010 in North America

  6. Serfas Gives Reps Inventory Tool

    RANCHO SANTA MARGARITA, CA (BRAIN)—Serfas has supplied its sales reps with UPC scanners that allow them to scan items on the retail sales floor to determine which of its accessories need to be filled in to maintain par levels. James Thomas, Serfas’ marketing manager, said the company began ...

    Posted February 20, 2009 in North America

  7. NBDA Scholorship Winners Announced

    SANTA ANA, CA (BRAIN)—This year’s National Bike Summit presented by the League of American Bicyclists March 10–12 in Washington, D.C. will have increased support from the National Bicycle Dealer Association and a greater focus on the role of the bicycle industry, bike dealers and their importance ...

    Posted February 19, 2009 in North America

  8. Interbike Calendar Deadline Is Here

    as appropriate: i.e.: 1987 Santa Fe Hill Climb mid-pack finisher John Crenshaw (Santa Fe Roadrunners); BRAIN ...

    Posted October 16, 2007 in North America

  9. FSA Hires Sales Account Executive

    is married and has a 5-year-old son, and currently lives in Santa Clarita, California. ...

    Posted June 30, 2009 in North America

  10. Retailers: Good Weather Beats High Gas

    weather is always good for business,” said Dennis Uphoff, owner of The Off Ramp in Santa Clara. “When ...

    Posted June 19, 2009 in Retail News