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  1. New Regional NBDA Seminars Announced

    SANTA ANA, CA (BRAIN)—Bike dealers, suppliers, associates, advocates and non-members are all invited to participate at the 2009 NBDA Regional Super Seminars. These one-day events have become a cornerstone of the NBDA's educational program for member dealers, attracting hundreds each ...

    Posted October 14, 2008 in North America

  2. BTI to Distribute Commencal

    distribution center in Santa Fe to expand operations. BTI expects to move in to the new facility in January ...

    Posted October 16, 2007 in North America

  3. First Giant Bike Store to Open in California

    history of success. “Scott has an excellent track record with his other store in Santa Maria, ...

    Posted September 15, 2008 in Retail News

  4. Fondos Pick Up Steam Stateside

    calendar to see the Gran Fondos for 2010). Last October’s inaugural King Ridge Gran Fondo in Santa Rosa ...

    Posted April 20, 2010 in North America

  5. Currie Unveils Concept Store Plans

    LOS ANGELES, CA (BRAIN)—Currie Technologies will unveil a retail concept store which they expect to have opened for business by early September. The IZIP Store will be located at 609 Lincoln Boulevard on Highway 1, just south of Santa Monica near the Pacific coast in Venice, California. ...

    Posted July 19, 2010 in North America

  6. Elings Park CA Series #4

    Saturday, June 2, 2007 (All day) Location:  Santa Barbara, CA Santa Barbara Cycling Festival at Elings Park Schedule Friday, June 1st 05:00pm – 07:00pm Registration and Packet Pickup Saturday, June 2nd (Downhill) 07:30am ...

    Posted June 8, 2007

  7. Serfas Brings Light Testing In House

    RANCHO SANTA MARGARITA, CA (BRAIN)—Serfas product manager Erik Braucht hunkers over a small laptop; his eyes fixed on the numbers and what they might reveal. “When you go out and look at lights everybody rates it differently,” Braucht said at Serfas’ Orange County, ...

    Posted July 7, 2010 in North America

  8. Flythe Cyclery Founder Dies

    At Christmas, the elder Flythe would dress as Santa Claus and deliver bicycles to families. For more ...

    Posted May 12, 2008 in North America

  9. Time Sport USA Moves to Minnesota

    EDINA, CA (BRAIN)—Time Sport USA has moved its headquarters from California to Minnesota. Time was located in Montecito in Santa Barbara County. “Centralizing our operations will reduce our operating costs and will allow us to do business with much more efficiency," said Christopher ...

    Posted May 7, 2008 in Retail News

  10. BTI To Distribute De Marchi Apparel

    SANTA FE, NM (BRAIN)—BTI has inked an exclusive deal with De Marchi to distribute the manufacturer's apparel for 2010. De Marchi Sport s.r.l. designs and manufactures performance handmade cycle wear from its factory in San Vendemiano, Italy. Operated by three generations of the family from which ...

    Posted July 19, 2009 in North America