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  1. Gaia Sport to distribute Bonk Breaker in Scandinavia

    SANTA MONICA, Calif. (BRAIN) — Bonk Breaker products are going to be distributed in Norway, Denmark and Sweden by Gaia Sport, a distributor co-owned by Danish triathlete Rasmus Henning. "By design, our focus during the last four years has been almost exclusively to establish and grow our brand ...

    Posted November 12, 2014 in International

  2. Magazine: Bike companies among best places to work

    SANTA FE, NM (BRAIN) — Outside magazine released its 2013 list of Top ...

    Posted August 2, 2013 in North America

  3. Park Tool releases list of sponsored pro teams

    Giant Factory Demo Team, Scott-3Rox Racing, KHS Factory Racing, Norco Factory Racing, Santa Cruz ...

    Posted February 20, 2014 in Industry News

  4. Power2Max specs Praxis Works chainrings

    SANTA CRUZ, CA (BRAIN) — German power meter brand Power2Max is now spec'ing Praxis Works chainrings as an OE option on its power meter cranksets. For a $99 retail upcharge, customers can get any Power2Max meter with Praxis' cold-forged LevaTime rings installed. ...

    Posted November 21, 2013 in Product/Tech

  5. Former Giant reps to launch expo in Santa Monica

    the city to host the Santa Monica Bicycle Expo in a 36,000-square-foot parking lot a short walk from ...

    Posted October 28, 2013 in North America

  6. Quote of the Day

    "Pete was well-loved and well-respected worldwide. People from everywhere are calling. He'll be so missed. He's the diplomat of surfing. He was an anchor and a bridge between Santa Cruz and Monterey surfers." —Anthony Ruffo, commenting on the death of his friend big wave surfer, 45-year-old ...

    Posted December 6, 2007 in North America

  7. SoCalCross Prestige Series

    Martha McLean Anza Narrows Park encompasses 40 acres atop a shady bluff along the Santa Ana River ...

    Posted October 30, 2014

  8. Bonk Breaker opens South Africa distributor

    SANTA MONICA, Calif. (BRAIN) — Bonk Breaker bars are now being distributed in South Africa by MCNS Group, which will manage sales and distribution throughout Sub-Saharan Africa. "We are extremely excited about the market opportunity in Southern Africa," said Chris Frank, Bonk ...

    Posted October 15, 2014 in International

  9. BMC Adds Carbon Frames to Trail Fox Line

    will thrash them Wednesday in the mountains surrounding Santa Cruz. BMC will also have them on hand ...

    Posted April 11, 2011 in North America

  10. Seasonal store introduces Swobo to new home

    Justin and Peter Discoe signed a long-term licensing deal with former Swobo owner Santa Cruz Bicycles ...

    Posted December 17, 2012 in Retail News

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