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  1. Family-oriented shops thrive in glitzy South Beach

    Fritz's Skate Bike & Surf opened in 1989 to sell and rent Rollerblades.

    Fritz's has experimented with high-end bikes from Seven and Santa Cruz, but most bike sales now are well ...

    Posted February 7, 2014 in Retail News

  2. Bicycling Announces Editors' Choice Winners

    Santa Cruz Tallboy Carbon BEST TRAIL 29er: Turner Sultan BEST RACE HARDTAIL 29er: Cannondale Flash 29er 1 BEST OF THE BEST: Santa Cruz Tallboy Carbon “The technology and performance ...

    Posted June 28, 2011 in North America

  3. Torcano Industries hires reps for Southern California

    LAKE FOREST, Calif. (BRAIN) — Distributor Torcano Industries has hired two new outside reps for Southern California — Dennis Barrett and Sean Kneale of Evolution Sports Marketing. Barrett will cover Santa Barbara and Los Angeles counties, while Kneale will cover Orange, Riverside and San Diego ...

    Posted May 21, 2014 in North America

  4. Downieville Classic Dates Set

    consider this to be our “home” race,” said Mike Ferrentino, Santa Cruz Bicycles marketing guru. “The ...

    Posted January 17, 2010 in North America

  5. Bikes Belong awards grants to three retailers

    Bike Trip is a program created by the Bicycle Trip shop in Santa Cruz, California. Over the past two ...

    Posted September 27, 2012 in North America

  6. Exhibitors Report Healthy First Quarters

    aluminum offering it should help the cause even further, according to Santa Cruz’s Scott Turner. ...

    Posted April 14, 2011 in North America

  7. Energy, Enthusiasm Overtake Outerbike

    Santa Cruz's marketing manager Scott Turner. "Outerbike demo opened at 9 a.m. Friday. It took ...

    Posted October 10, 2011 in North America

  8. VP launches sample program for its independent sales reps

    SANTA BARBARA, Calif. (BRAIN) — VP Components has created a sample program for its outside sales reps who serve distributors. The company said the program is designed to help reps increase their sales to distributors of its growing line of clipless pedals. The program includes incentives ...

    Posted May 30, 2014 in North America

  9. Giant adds Edwards and Brown as new account executives

    forward in an incredibly competitive area." Edwards, who lives in Santa Monica, feels his ...

    Posted June 13, 2014 in North America

  10. Retailers Take Advantage of Tour of Cali

    SANTA MONICA, CA (BRAIN)—Close to 100 people met super-sprinter Mark ...

    Posted May 26, 2010 in North America

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