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  1. Industry veteran Rubin opens Southern California shop

    California, including the former Supergo store in Santa Monica and 11 Performance Bicycle locations. Following ...

    Posted February 17, 2016 in Retail News

  2. Framed Bicycles adds more sales reps for Wolftrax fat bikes

    ST. PAUL, Minn. (BRAIN) — Framed Bicycles has added several sales reps for its new series of "Non Internet" Framed Fat bikes, sold under the Wolftrax series name. Martin Gomez is now covering Southern California from San Diego to Santa Barbara. Gomez has been working in the specialty end ...

    Posted January 20, 2016 in North America

  3. Quote of the Day

    "Pete was well-loved and well-respected worldwide. People from everywhere are calling. He'll be so missed. He's the diplomat of surfing. He was an anchor and a bridge between Santa Cruz and Monterey surfers." —Anthony Ruffo, commenting on the death of his friend big wave surfer, 45-year-old ...

    Posted December 6, 2007 in North America

  4. BTI lowers its free shipping minimum to $450

    from Santa Fe, New Mexico. Orders from shops in UPS zones 4-6 are automatically upgraded to UPS 3Day ...

    Posted December 3, 2015 in North America

  5. Juiliano joins Road and Decline magazine staff

    VALENCIA, Calif. (BRAIN) — Andrew Juiliano is joining H3 Publications' editorial staff as a writer and editor for Road and Decline magazines.  Juiliano is a Philadelphia native who moved to Santa Cruz, Calif., in 2007. As a freelancer he has contributed to several ...

    Posted January 13, 2014 in North America

  6. BMC Adds Carbon Frames to Trail Fox Line

    will thrash them Wednesday in the mountains surrounding Santa Cruz. BMC will also have them on hand ...

    Posted April 11, 2011 in North America

  7. Swobo hires Wren Sports to manage sales

    not to seek another distributor partner,” said Discoe, who purchased Swobo from Santa Cruz Bicycles in 2011. ...

    Posted January 29, 2015 in North America

  8. Redfin names top 20 bike-friendly cities in the US

    Ariz. 58.5 Santa Ana, Calif. 57.1 "Biking is central to the healthy Minneapolis lifestyle ...

    Posted May 14, 2015 in Studies/Reports

  9. Amgen Tour of California

    and finish cities that have been selected for the 2009 race include eight new locales – Davis, Santa Cruz, Merced, Clovis, Visalia, Paso Robles, Rancho Bernardo and Escondido – that will join Sacramento, Santa Rosa, Sausalito, San Jose, Modesto, Solvang, Santa Clarita and Pasadena as host cities along the route. ...

    Posted October 3, 2008

  10. BTI begins distribution of Velo saddles

    SANTA FE, N.M. (BRAIN) — Bicycle Technologies International is now distributing Velo saddles to U.S. dealers. "Velo Saddles, the world's largest manufacturer of bicycle saddles, will benefit greatly from the increased contact with important dealers through their relationship ...

    Posted November 17, 2015 in North America

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