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  1. Giro offers lightweight offroad shoe with laces, the Empire VR90

    or straps. Giro uses Sport Laces, which it says are more durable than buckles in a crash. "Ever ...

    Posted September 8, 2014 in New Products

  2. Former Shimano exec Johnson joins Wren Sports

    Russ Johnson, VP, Wren Sports

    products for Cannondale through his development and sourcing work for Bell Sports brands Blackburn, Rhode ...

    Posted August 26, 2014 in North America

  3. Amer Sports to open branded store in Finland

    HELSINKI, Finland (BRAIN) — Mavic parent Amer Sports is set to open a store at its Helsinki headquarters building on Friday, selling a broad selection of sports and lifestyle products from its portfolio of brands. "We want to offer consumers, sports people and athletes ...

    Posted August 25, 2014 in International

  4. Trident Sports to distribute Deity Components in Canada

    of the Trident Sports bike division. “We are very excited to grow the Deity brand and show everyone what they are all about.”  Trident Sports is also the exclusive Canadian distributor for such brands ...

    Posted August 25, 2014 in North America

  5. Crankbrothers Race Club trims to two riders, adds Scott bikes

    Judy Freeman and Chloe Woodruff of the crankbrothers Race Club

    will provide tires, and Clif Bar joins as the team’s official nutrition sponsor. Lazer Sport has created ...

    Posted January 8, 2013 in Industry News

  6. Lava Magazine publishes Kona counts

    Giant – 68 Scott – 66 Wheels Zipp – 1839 Hed – 266 Enve – 239 Mavic – 224 ...

    Posted October 14, 2014 in North America

  7. Outdoor Retailer Winter Market Expo

    www.outdoorretailer.com Meet leading winter sports equipment retailers, manufacturers and outdoor industry professionals. Discover new winter sports products, apparel and gear. Join us at the leading winter sports market business to business trade event, the OR Winter Market. This popular outdoor gear ...

    Posted October 6, 2014

  8. In Italy, consumers and the trade coexist at Padova show

    At the ExpoBici, you can enjoy a local wine as you check out the bikes.

    At the Test Day, long lines formed in front of the Pinarello, Trek, Scott and Cannondale tents, especially. ...

    Posted September 24, 2014 in International

  9. BRAIN returns to Texas for second tour—this time in Austin

    along on Facebook . The BRAIN Austin Dealer Tour is sponsored by Advanced Sports International, ...

    Posted October 20, 2014 in Retail News

  10. POC to debut road helmet with MIPS at Vuelta a España

    to the head in angled impacts. MIPS is licensed by several helmet makers, including Scott Sports; POC has ...

    Posted August 21, 2014 in Product/Tech

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