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  1. Over-the-air firmware update adds Di2 and eTap functions to Wahoo ELEMNT computer

    ATLANTA (BRAIN) — Wahoo has issued a firmware update to its ELEMNT GPS bike computer, adding several new functions that work with some Shimano Di2 groups and SRAM's eTap ...

    Posted March 28, 2016 in Product/Tech

  2. Larry Oliver joins Marin as new factory sales rep

    Oliver will cover Metro New York, New Jersey and Eastern Pennsylvania. NOVATO, Calif. (BRAIN) — Marin Mountain Bikes Inc. has hired cycling industry veteran Larry Oliver as a factory sales representative, covering Marin's territory of metro New York, New Jersey and Eastern ...

    Posted April 27, 2016 in North America

  3. Shimano eyes world economy as it posts third-quarter results

    And Shimano is keeping a wary eye on U.S. interest rates as 2015 approaches, now that the Fed has ended its ...

    Posted October 31, 2014 in International

  4. Industry raises $60,000 for bike purchase rebate plan

    ElectricBikeReview.com, Giant, Alan Goldsmith, Pedego, Shimano, Specialized, Tempo, Tern, TranzX, and Yuba. ...

    Posted April 25, 2016 in North America

  5. Magura USA to distribute Lake Cycling shoes

    Magura and Lake will be offering expedited shipping during the stock transition. Lake Cycling Inc ...

    Posted April 12, 2016 in North America

  6. Industry veteran Hugh Walton launches new custom clothing brand

    BOULDER, Colo. (BRAIN) — Hugh Walton has launched a custom cycling apparel company called Walton Custom Inc. that leverages his 30 years of apparel experience. Walton is a former executive with Pearl Izumi, Descente, Veltec and Hind. Walton is partnering with the sportswear manufacturer CCN ...

    Posted April 19, 2016 in North America

  7. Vista Outdoor completes purchase of BRG's Action Sports division

    CLEARFIELD, Utah (BRAIN) — Vista Outdoor Inc. has completed its purchase of BRG Sports Inc.'s Action Sports division, including the Bell, Giro, C-Preme and Blackburn brands. Vista announced in February that it had reached an agreement to buy the division for $400 million. "Leveraging ...

    Posted April 4, 2016 in North America

  8. Poison Spider bike shop sues off-road vehicle parts vendor over trademarked souvenirs

    Inc. trademarked item" from Poison Spyder, the complaint states. The complaint says the bike shop ...

    Posted May 2, 2016 in Retail News

  9. Tough Market Trims Shimano Income Forecast

    forecast 28 percent to 11 billion yen ($121.4 million). This is the third downward revision in Shimano ...

    Posted October 28, 2009 in North America

  10. Shimano unveils new urban group, new Sora, and updates to MTB components

    The new METREA group.

    the company said, and Shimano focused on a clean-cut look and minimalist surfaces. METREA offers two ...

    Posted February 29, 2016 in Product/Tech

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