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  1. Stan’s cuts back on OE accounts in Taiwan to boost U.S. dealer sales

    placed with him is required to disclose the bike manufacturer who has spec’d the product. And Stan’s rims ...

    Posted November 6, 2013 in International

  2. Bos Suspension laying support for North America spec

    The BOS Deville fork

    in Las Vegas, Nevada. Seven O2 distributes Commencal bikes and BOS suspension components. Seven O2 ...

    Posted November 7, 2013 in Product/Tech

  3. MicroShift’s role as a Shimano replacement is not without pressure

    MicroShift's mountain bike shifter test machine.

    to offer its first cassettes.   Then you add Shimano changing its cable-pull ratio for mountain bike 10-speed, now different from road 10 and 11-speed, and pile on mountain bike single-, double- ...

    Posted November 6, 2013 in Product/Tech

  4. VP Components targets Shimano’s hold on pedal sales

    Erik Saunders, VP's brand manager in the U.S.

    in the U.S., said dealers should take a look at its 2014 seven-model line of VX mountain bike pedals. ...

    Posted November 5, 2013 in Product/Tech

  5. Detroit Bikes to assemble 3,000 share bikes for Motivate

    DETROIT (BRAIN) — Detroit Bikes will assemble 3,000 bikes at its Detroit factory for the bike share operator Motivate, the companies announced this week. Detroit Bikes will also build wheels and oversee local partners to paint frames and forks for the bikes. As a result of the increased ...

    Posted May 6, 2016 in North America

  6. Promax updates factory to keep ahead of growing business

    TAICHUNG, Taiwan (BRAIN) — Johnny Lin has been busy since returning to the family business in 2010. As Promax’s general manager he is just finishing up a new wing of the factory devoted to CNC machines and he is already designing an expansion onto a neighboring lot the company hopes ...

    Posted November 4, 2013 in International

  7. Bonjour! BRAIN Dealer Tour arrives in Montréal

    of the varied retail landscape including high-end road, e-bike, triathlon, outdoor specialty shops that sell ...

    Posted June 7, 2016 in Retail News

  8. June 15, 2016

    Retailer & Industry News, landing in mailboxes and email inboxes this week, features our annual e-bike report, a 12-page package devoted to the fast growing market for electric bikes. The new issue also contains a look at bike shop employee compensation, including results of a recent poll of U.S. bike ...

    Posted June 20, 2016

  9. Newest BRAIN issue looks at tire standards, adventure road bikes, and the LA retail scene

    & Industry News is arriving in mailboxes this week, containing our coverage of the recent Taichung Bike Week and our BRAIN Dealer Tour of Los Angeles, among other features. BRAIN had two editors at TBW, which is developing as the key show for bike brand product managers who are looking to complete ...

    Posted December 1, 2015 in Retail News

  10. Staff Analysis: Recent layoffs reveal shifting priorities as well as cost cutting

    of layoffs across the U.S. bike industry, which can be explained by a perfect storm of short-term effects. ...

    Posted June 20, 2016 in Industry News

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