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  1. First Focus Shipment on the Water

    specifically for the U.S. market. For example, it spec’d an aluminum frame tri bike to target the $1,200 price ...

    Posted August 3, 2009 in North America

  2. Assos’ New Subsidiary Aims for Growth

    retailers and the brand strategy is to focus on pro road shops. He plans to target key markets ...

    Posted September 15, 2008 in North America

  3. First Giant Bike Store to Open in California

    for store openings. “We were targeting two for 2008 and 10 more next year, but with the unbelievable response to our program, I’m quite sure we’ll be increasing our target numbers,” Wiese said. ...

    Posted September 15, 2008 in Retail News

  4. Euro Brands Go Direct to Grab Market Share

    into potential customers,” Selvig said. BMC has hired five factory reps to work in specific target markets ...

    Posted November 30, 2009 in North America

  5. Ochsner to Distribute Etxeondo Apparel

    really focus on high-end items. He said Ochsner would target sales of the Etxeondo line to those core ...

    Posted August 19, 2008 in North America

  6. Study: Suppliers Need to Narrow Options

    that are more differentiated. In particular, suppliers need to identify and target the many types of people ...

    Posted January 4, 2008 in Studies/Reports

  7. Tour de France Becoming a Launch Place

    are the ultimate proving grounds for maximum exposure to the high-end enthusiast we're targeting with a helmet ...

    Posted July 9, 2008 in Product/Tech

  8. Share the Trail Launches New Web Site

    site primarily targets mountain bikers, the Share the Trail campaign started as a dialog between ...

    Posted December 10, 2007 in Industry News

  9. Trends Balance Out as Industry Weathers Storm

    according to Scott Thayer, Civia general manager. “We are targeting professionals that want to make ...

    Posted May 29, 2009 in North America

  10. A History of Competition Bikes in Pictures

    recalled. The book is not targeted towards bike collectors, so there is no attempt to catalog every step ...

    Posted December 15, 2008 in Product/Tech