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  1. Fitness, outdoor help drive Garmin’s strong Q4

    is targeting 2014 revenue growth for outdoor of 10 to 15 percent as it looks to grow market share in action ...

    Posted February 19, 2014 in North America

  2. Thailand's Vee Rubber Targets Aftermarket

    BANGKOK, Thailand—With its investment into a 65,000 square foot office and warehouse in Atlanta, Georgia, and Jim Wannamaker at the helm, Thailand’s Vee Rubber is committed to making a play at the aftermarket tire business in North America. ...

    Posted May 17, 2011 in International

  3. RockyMounts hires Verde for public relations

    BOULDER, Colo. (BRAIN) — RockyMounts Inc. has named Verde Brand Communications as its PR agency of record.  "Verde is as entrenched in the outdoor, bike and snowsports culture as we are, and they understand the need to cast a wider net by targeting broad-market media," said Bruno ...

    Posted January 21, 2014 in North America

  4. IMBA Europe holds first general meeting

    Mike Van Abel speaks at the meeting.

    are several target markets. Of course it's beginners for whom you can make the entry into mountain biking ...

    Posted March 31, 2014 in International

  5. Fred Clements: The Give-back factor

    Things may be changing though. New research from Nielsen Corp. shows that 50 percent of consumers are now ...

    Posted September 5, 2013 in Opinion/Analysis

  6. Ray Keener: Take the Lane? Share the Road?

    guys an easy target. Reduces our chances of getting funding for protected bike lanes and other “grow ...

    Posted March 26, 2014 in Opinion/Analysis

  7. News Briefs

    Gates sponsors design contest • SRAM’s new Red blitz DENVER, CO (BRAIN)—Gates Corp. is sponsoring a design contest at the 2012 North American Handmade Bicycle Show and is bringing in a panel of well-known bike innovators as judges. The show is March 2-4 in Sacramento, ...

    Posted December 20, 2011 in North America

  8. Top industry stories in 2012

    The Specialized-Volagi suit was a huge story last winter.

    drivetrain targeted toward enduro and cross-country riders. • Campagnolo trickles down electronic ...

    Posted December 31, 2012 in Industry News

  9. Lazer Targets Urban, Women’s and Eyewear

    ANTWERP, Belgium (BRAIN)—In the 10 months since Sean van Waes and Peter Steenwegen branched Lazer bicycle helmets into its own company, the business partners have focused on laying the foundation for the small company to grow its market share in th ...

    Posted November 29, 2010 in North America

  10. Selling Cycling 2011 Demo Targets Youth

    BOULDER, CO (BRAIN)—The new NBDA/Growth Cycle partnership that’s producing an all-new two hours of Selling Cycling staff training content for 2011 has solved a dilemma. ...

    Posted September 28, 2010 in Retail News

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