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  1. Polar Bottle named official bottle of USA Pro Challenge race

    BOULDER, Colo. (BRAIN) — Colorado-based Polar Bottle will be the official water bottle of the state's USA Pro Challenge, the seven-day pro stage race held next month. It's the third year that Polar has sponsored the event.  Polar Bottle has also created custom Pro Challenge commemorative ...

    Posted July 9, 2014 in North America

  2. Jenson USA completes store renovation, adds Giant to lineup

    RIVERSIDE, CA (BRAIN) — Retailer Jenson USA recently completed ...

    Posted August 6, 2013 in Retail News

  3. Dealer Tour: Austin retailers seek niches in increasingly saturated market

    The Dealer Tour group rode through downtown and university neighborhoods on Day 2.

    With its location on a busy cycling route and close proximity to the university, service and drop-in ...

    Posted October 22, 2014 in Retail News

  4. Ray Keener: What's a trail?

    Scary.

    Industry Organization, editor of a trade magazine, founder of Growth Cycle and now executive director of the Bicycle Product Suppliers Association. Keener created the Selling Cycling staff training program from ...

    Posted October 22, 2014 in North America

  5. BRAIN returns to Texas for second tour—this time in Austin

    Rocket Electrics, to mountain bike specialist Cycle Progression, and even a mobile repair business ...

    Posted October 20, 2014 in Retail News

  6. Suppliers sponsor women's bike mechanic scholarship

    a career in the cycling industry," a press release from the groups said. "It can ...

    Posted October 20, 2014 in North America

  7. Seven Cycles picks up New Zealand distributor

    WATERTOWN, Mass. (BRAIN) — Custom steel, titanium and ti/carbon framebuilder Seven Cycles has added Bespoke Cycles of Hamilton Ltd. as its exclusive distributor in New Zealand. “Seven Cycles has seen a tremendous increase in interest globally for our products and our company, and New ...

    Posted August 27, 2014 in North America

  8. Left behind, a mystery bike tool's purpose is finally discovered

    speeches from Fort Collins’ mayor and a representative from the governor’s office, a few cycling ...

    Posted October 22, 2014 in North America

  9. Malakye.com hosts career fair networking event at Interbike

    levels," the company said.  Exhibiting companies include Jenson USA, Specialized, ElliptiGO, Belgium Bike, Pivot Cycles, shebeest, Canari Cyclewear, POC, Blue Cycles, NAAWK, Prodeco Tech, Sun & Ski, ...

    Posted August 19, 2014 in North America

  10. Highway Two pledges 1% of orders to NICA

    pie. Linking sponsorship contributions to actual USA sales revenue for a USA-based program ...

    Posted July 29, 2014 in North America

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