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  1. Trek match program raises $50k for World Bicycle Relief, continues through July 31

    WATERLOO, Wis. (BRAIN) — World Bicycle Relief donors have reached the limit of Trek Bicycle's match program this month. The Wisconsin bike company agreed to match the first $50,000 in donations to the organization in July. WBF reckons the program will pay for 700 bikes to help African ...

    Posted July 22, 2014 in North America

  2. Trek unveils superlight road frame and bike, the Émonda

    The Emonda SLR 10.

    Trek's road line, joining the Madone, its aero road bike, and the Domane, Trek's endurance-oriented ...

    Posted July 1, 2014 in Product/Tech

  3. BH Bikes USA adds reps as it restructures sales force

    FOOTHILL RANCH, Calif. (BRAIN) —  BH Bikes USA has made several additions to its sales team as the U.S. subsidiary of the Spanish company transitions from its former distribution model. "The primary goal has been the enlistment of a best-in-class sales and service team," said BH national ...

    Posted July 1, 2014 in North America

  4. Saris introduces home bike storage line, available for Interbike displays

    The Boss is a folding stand that holds the rear axle.

    the bike, and there's no better place to show off a prize bike than at Interbike. We want to help out ...

    Posted July 1, 2014 in Product/Tech

  5. New SoCal retailer opens as Giant Store

    customers the opportunity to demo bikes. A weekly off-road ride already draws more than 20 riders ...

    Posted July 22, 2014 in Retail News

  6. Hooray Bikes to distribute Dartmoor in North America

    of local bike shops throughout North America. As we work to expand the dealer list we will offer limited ...

    Posted June 30, 2014 in International

  7. Torcano Industries to distribute Muna balance bikes

    to selling balance bikes," said John Denson, owner of Torcano Industries. Torcano plans to add 16-inch and 20-inch kids' bikes later in the year. "Our goal is to give the IBD ...

    Posted June 30, 2014 in North America

  8. Blue Bicycles sponsors Kona Ironman bike course

    WILMINGTON, Del. (BRAIN) — Blue Bicycles will be the official bike course sponsor for the 2014 Ironman World Championships this October in Kona, Hawaii. "We are thrilled to be a sponsor of this world-class event. Our commitment to the triathlon market has always been at the forefront ...

    Posted June 30, 2014 in North America

  9. Salsa debuts 5-inch fatty, carbon 29ers

    The 2015 Blackborow.

    mountain bike chainline around the massive 5-inch treads. Its Alternator Dropouts allow for geared ...

    Posted July 22, 2014 in Product/Tech

  10. Cervélo and Rotor to sponsor MTN-Qhubeka team; Vroomen heads up program

    that Cervélo has always been about innovation — in bikes and in bike racing — and that MTN-Qhubeka will help us ...

    Posted July 22, 2014 in International

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