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  1. SRAM steps up as co-title sponsor of top women's team

    CHICAGO (BRAIN) — SRAM is stepping up to become the co-title sponsor of the women's team formerly known as Specialized-Lululemon. This is SRAM's first venture into title sponsorship on the road. Renamed Velocio-SRAM Pro Cycling for 2015, the American-registered team retains its management ...

    Posted November 20, 2014 in International

  2. Bern joins The Bike Co-op's list of supplier partners

    We are excited to work with The Bike Co-op's dealers to help make this happen, so that we can ...

    Posted November 17, 2014 in North America

  3. Yeti launches two women's bike models

    The carbon Yeti Beti SB5c retails for $6,899.

    in on it on the bike side as well." Yeti built, Beti approved About a year ago, Conroy and Yeti co ...

    Posted June 22, 2015 in Product/Tech

  4. KHS to distribute Bike Medicine bike-care products

    UK), Dirt Works Australia Pty Ltd in New South Wales Australia, and Ballistic Bike Trading ...

    Posted September 5, 2014 in North America

  5. New BRAIN issue features industry influencers age 35 and under

    33, sales director, Highway Two Adam Miller, 23, co-founder and former co-owner, The Fat Bike Co. ...

    Posted March 16, 2015 in North America

  6. Kona adds new staff in product, sales and communications

    is co-ordinating the Kona product development team. A former World Masters DH champion and Canadian sales rep ...

    Posted June 16, 2015 in North America

  7. WickWërks hires agency for rebranding

    OGDEN, Utah (BRAIN) — WickWërks has brought on Southern California branding and advertising agency The Creative Bar for a complete rebrand in an effort to expand their reach in the market. The Creative Bar has worked with such industry brands as Intense Cycles, Haro Bikes and Vee Tire Co. ...

    Posted March 5, 2015 in North America

  8. Argon 18 gets financial infusion as it prepares for growth

    with the biggest event in the world." The bike brand is co-title sponsor of the German Bora-Argon 18 team. ...

    Posted June 15, 2015 in North America

  9. CrossVegas Has New Web Site

    LONGMONT, CO (BRAIN)—Heading into the fourth year as the largest cyclocross race in the U.S., CrossVegas has revamped its Web site with the assistance of Ellmore Consultancy Ltd, a U.K. based ...

    Posted June 20, 2010 in North America

  10. Online sales tax legislation introduced in the House

    Jason Chaffetz (R-UT). Co-sponsors include Reps Steve Womack (R-AR), John Conyers (D-MI), Jackie Spier ...

    Posted June 16, 2015 in North America

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