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  1. BRAIN Dealer Tour goes international

    Cycles, Obsession: Bikes, Mountain Equipment Co-Op and Cove Bike Shop, tallying nearly 20 miles ...

    Posted June 2, 2015 in Retail News

  2. BRAIN Dealer Tour, day 1: A peach of a day in rainy Atlanta

    For variety, we visited a leading running specialty retailer, Big Peach Running Co. The store offers gate ...

    Posted March 3, 2015 in Retail News

  3. Hans Johnsen, Downeast Bicycle Specialists, and Wilson Bicycle Sales now carrying Vittoria helmets

    FRYBURG, Maine (BRAIN) — Distributors Downeast Bicycle, Hans Johnsen Co. and Wilson Bicycle Sales are all adding Vittoria to their helmet lineups. Helmets from the Italian brand feature replaceable padding, insect netting built into the front air ports, and InMold 1 Technology for a stronger, ...

    Posted November 21, 2014 in North America

  4. Zwift teams with Evelyn Stevens to get more women on bikes

    co-founder and CEO Eric Min. “Once she saw Zwift, Evie came up with a number of great ways that she could use ...

    Posted June 1, 2015 in North America

  5. Nutrition app pairs with smart sunglass to tell riders when to refuel

    marathon champion. Brazier is a performance nutrition consultant and co-founder of Vega nutritional ...

    Posted June 3, 2015 in Product/Tech

  6. Orbea to go on summer tour to visit US dealers

    Gonzalo Garcia de Salazar

    and dates: Golden, CO -  June 27 Salt Lake City, UT -  June 29 Portland, OR -  July ...

    Posted June 5, 2015 in North America

  7. Competition brings out the retail niches in Vancouver

    BSP Studio carries Trek and Cannondale exclusively.

    to Vancouver’s North Shore, with stops at Steed cycles, Obsession: Bikes, Mountain Equipment Co-op, Bicycle ...

    Posted June 2, 2015 in Retail News

  8. Mavic's owner, Amer Sports, buys Louisville Slugger

    HELSINKI (BRAIN) — Amer Sports, the owner of Mavic and several other outdoor sports brands, has added to its ball sports division with the purchase of the Louisville Slugger brand. The Helsinki-based company has agreed to buy the baseball brands from Hillerich & Bradsby Co. for $70 million. ...

    Posted March 23, 2015 in North America

  9. Vancouver's North Shore still thumping with MTB energy

    Sasha Tomchenko, Cove's general manager.

    still need to order parts all the time.” Our next stop was Mountain Equipment Co-op, inevitably ...

    Posted June 3, 2015 in Retail News

  10. Lake Cycling under new owners

    based in the Netherlands. Christian van Asten and Bob Maas are the co-owners and shareholders ...

    Posted February 9, 2012 in North America