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  1. BRAIN Dealer Tour, Salt Lake City

    company of  Fuji , SE Bikes, Kestrel, Breezer, Terry and Oval Concepts, returns as title sponsor ...

    Posted October 9, 2013

  2. BRAIN Dealer Tour, Miami

    Advanced Sports International , parent company of  Fuji , SE Bikes, Kestrel, Breezer, Terry and Oval ...

    Posted October 9, 2013

  3. Advanced Sports Adds Two Sales Reps

    territory manager for Trek Bicycles. Mantle will be responsible for all Fuji, SE, Kestrel, and Breezer ...

    Posted February 23, 2009 in North America

  4. Industry support helps NICA garner matching grant from Dick's

    Challenge Tires Chris King Clif Bar Continental Tires Fuji (ASI) Giant Bicycles Gore ...

    Posted June 18, 2014 in North America

  5. ASI says Calgary bike shop can use Roubaix name

    the name in both markets. Besides Fuji, ASI owns the Breezer, Kestrel and SE Bikes brands.  ...

    Posted December 9, 2013 in North America

  6. Cafe Roubaix owner says Sinyard called, all is 'fine'

    Fuji Bikes, told BRAIN that it controlled the Roubaix trademark, which it licenses to Specialized. ...

    Posted December 11, 2013 in North America

  7. Sports Chalet reports strong Black Friday and Cyber Monday sales

    including Haro, Electra, Diamondback, KHS, Pure Fix and ASI’s Fuji and SE Bikes. The company’s ...

    Posted December 11, 2013 in Retail News

  8. Hutchinson implements grassroots strategy, focuses on IBDs to strengthen U.S. sales

    at Advanced Sports International, which owns Fuji, Kestrel and other brands, Hough said that while Hutchinson ...

    Posted March 6, 2014 in International

  9. Sport Chalet teams up with First Bankcard to launch new credit card program

    Diamondback, KHS, Pure Fix and ASI’s Fuji and SE Bikes. The company’s stores also provide bicycle ...

    Posted November 25, 2013 in Retail News

  10. ASI Hires Director of Product Development

    to make Fuji one of the top five bikes brands in the world.” Peters will be based in Taichung ...

    Posted August 17, 2011 in North America

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