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Val Vanderpool

Val is BRAIN’s newest staff writer. She comes to the magazine with a varied background including stints as a bike shop manager, bicycle tour guide, and race and event director. She also worked as a freelance writer in the outdoor and travel industries. Most recently, she taught women’s clinics and drove a demo van, working with Giant retailers all over the west. An Idaho native who has lived all over the northwest, Val is excited about her recent relocation to sunny southern California, where she can mountain bike, trail run, and garden year round. She lives in Silverado canyon with her boyfriend Brian and their two dogs. 

All articles by Val Vanderpool

February 10, 2014

BOULDER, Colo. (BRAIN) — Total IBD merchandise sales fell 2 percent in December, according to Leisure Trends Group’s RetailTrak IBD sales summary. That contributed to a 3 percent decline in total merchandise sales in bike shops for the full year, compared with 2012.

Posted in Studies/Reports
IBD sales dip 2 percent in December, contributing to a 3 percent yearly decline.
February 4, 2014

MIAMI (BRAIN) – Rolling from The Mutiny Hotel in Coconut Grove on a balmy 75-degree morning, the BRAIN Dealer Tour immediately got a taste of what cycling in Miami is like.

Posted in Retail News
January 31, 2014
Inside Triathlon's January/February 2014 issue

SAN DIEGO, Calif. (BRAIN) — After the final March/April 2014 issue hits newsstands February 11, current subscribers will begin receiving Triathlete magazine in its place.

Posted in North America
January 31, 2014
Renovation in progress at District Bicycles' new building

STILLWATER, Okla. (BRAIN) — When District Bicycles completes its move in late February, the retailer will gain 1,300 additional square feet of space and a more inviting storefront.

Posted in Retail News
January 30, 2014

ALBUQUERQUE, N.M. (BRAIN) — After five years of doing business on Albuquerque’s east side, The Kickstand bike shop will close its doors on Feb. 8.

Posted in Retail News
January 28, 2014

MARINA DEL REY, Calif. (BRAIN) — The challenge of doing business in a rapidly changing retail environment was the central topic of the State of Multisport Retail panel at the Triathlon Business International North American Annual Conference held in Los Angeles this week.

Posted in North America
'The pace won't slow down,' Amazon.com exec tells panel.
January 24, 2014
Vanessa Buccello (front) and Annie Byrne

CHICAGO (BRAIN) — It was the tagline for the women’s cycling Meetup group she was starting just over a year ago that inspired Vanessa Buccella to open a bike shop. 

Posted in Retail News
January 8, 2014

TUCSON, Ariz. (BRAIN) — Transit Cycles, slated to open at the end of January, will be the first shop in Tucson to focus solely on transportation cycling. Owner Duncan Benning, a 19-year veteran of the bike industry, has wanted to open a shop since he was in high school.

Posted in Retail News
January 7, 2014
Peachtree Bikes lost all its inventory, fixtures and memorabilia.

ATLANTA, GA (BRAIN) — Peachtree Bikes will reopen in a new location after its flagship store was destroyed by a fire in early December that also damaged several other businesses occupying a historic building located in Atlanta’s Buckhead district. Authorities have not yet determined the cause of the fire.

Posted in Retail News
December 27, 2013

BODFISH, CA (BRAIN) — Known for his inventive and useful bicycle tools, Paul Morningstar was found dead at his house in the Kern River Valley in Southern California on Saturday.

Posted in North America

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