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E-Commerce, social media, online media

Posted January 11, 2013

WHISTLER, BC (BRAIN) — Rocky Mountain Bicycles is working with a new creative agency to develop a new website and hone its brand positioning.

Posted in North America Tagged Web/Internet
Posted December 21, 2012

CHEYENNE, WY (BRAIN) — Outdoor gear close-out retailer Sierra Trading Post has been sold to The TJX Companies Inc. for $200 million, the companies announced Friday.

Posted in Retail News Tagged Web/Internet / Mergers/Acquisitions
Posted December 13, 2012

BATH, England (BRAIN) — Cycling communications company SHIFT Active Media is taking the lead in establishing a new official YouTube channel devoted to cycling.

Posted in International Tagged Web/Internet / Media/Publishing
Posted December 12, 2012

BOULDER, CO (BRAIN) —SRAM is working with SmartEtailing to add a "Buy Local Now!" button to many of the products on the component company's website. The buttons link to participating retailers and allow consumers to see which stores have the exact product they want in stock.

Posted in North America Tagged Web/Internet
Posted December 11, 2012

IRVINE, CA (BRAIN) — Felt Bicycles has released a new iPad app on the Apple iTunes store. The app is intended to help improve communications between consumers, dealers, Felt's sales force and others. The company said the app will serve as a sales floor resource for its dealers.

Posted in North America Tagged Web/Internet
Posted December 3, 2012
Specialized checks in with Engadget author

MORGAN HILL, CA (BRAIN) — Engadget writer Joshua Fruhlinger went to two Southern California bike shops on Black Friday, shopping for a Specialized or Yeti. After being disappointed by his experience, he wound up buying a Santa Cruz from online retailer Speedgoat.com.

Posted in Retail News Tagged Web/Internet
Posted December 3, 2012
Author tells BRAIN that retailers need to 'meet me halfway'

BOULDER, CO (BRAIN) — AOL-owned Engadget.com is one of the most-read technology sites on the Internet. People paid attention last week when its former editorial director penned a column recounting his dismal shopping experience at two bike shops on Black Friday — and his ultimate decision to buy a bike online.

Posted in Retail News Tagged Web/Internet
Posted November 26, 2012

BATH, United Kingdom (BRAIN) — Digital revenue rose 30 percent over the past year for Future PLC, the British publisher of cycling websites and magazines Bikeradar.com, Triradar.com, Cyclingnews.com, Procycling, Cycling Plus, Mountain Biking UK, Triathlon Plus, and What Mountain Bike. 

Posted in International Tagged Web/Internet / Media/Publishing
Posted November 20, 2012

WALNUT, CA (BRAIN) — Cycling website BikeRoar is offering U.S. dealers free listings to market their businesses, with an eye toward rolling out premium services that would display retailers’ in-stock inventory and pricing as well as detailed shop information such as videos and store tours.

Posted in Retail News Tagged Web/Internet
Posted November 2, 2012

CHICAGO, IL (BRAIN) — Colnago America has launched a partnership with Speedgoat to become the brand’s newest authorized online retailer in the U.S. 

Posted in North America Tagged Web/Internet
Posted October 23, 2012

FRYEBURG, ME (BRAIN) — Maine distributor Downeast Bicycle Specialists has joined SmartEtailing’s Supplier Sync program, which makes it possible for subscribing retailer to display Downeast's inventory on their websites.

Posted in North America Tagged Web/Internet
Posted October 18, 2012
The Strava mobile app

SAN FRANCISCO, CA (BRAIN) — Strava is denying responsibility for all 26 charges set forth in a lawsuit stemming from the death of a cyclist killed while using the mobile application.

Posted in North America Tagged Web/Internet
Posted October 16, 2012
Online retailer moves all mountain bike gear onto CompetitiveCyclist.com
On Tuesday, traffic to HuckNroll.com was directed to this page on CompetitiveCyclist.com

PARK CITY, UT (BRAIN) — Backcountry.com is consolidating its online bike business, closing its HuckNroll.com site and moving its mountain bike equipment sales onto CompetitiveCyclist.com.

"HuckNroll.com sold its last item at 5:59am (Tuesday)," the company announced.

Posted in North America Tagged Web/Internet
Posted September 14, 2012
The Interbike App dashboard

LAS VEGAS, NV (BRAIN) — Interbike is offering two mobile downloads with tools to help showgoers stay organized at next week's show.

The show's interactive app is available for iOS, Andriod and Blackberry devices. The app includes maps, exhibitor lists and calendars of seminars and other events, plus some social features with Twitter, Facebook and a Interbike "friends" feature.

Posted in North America Tagged Mobile bike apps / Web/Internet / Interbike
Posted September 13, 2012

PITTSBURGH, PA (BRAIN) — There has been no corporate take over of one the bike industry's most independent publishers. But Dirt Rag and Bicycle Times magazines have a new parent company, called Rotating Mass Media LTD.

Posted in North America Tagged Web/Internet / Media/Publishing
Posted September 11, 2012

GREENSBORO, NC (BRAIN) — Bikerumor.com says its traffic continues to grow each month this year and its monthly pageview total topped 3 million in August.

Posted in North America Tagged Web/Internet / Media/Publishing
Posted August 6, 2012

PARK CITY, UT (BRAIN)Backcountry.com now offers its customers access to bikes and gear, giving them the convenience of adding a bike helmet or fork to the rock-climbing helmet and skis already in their cart.

Posted in Retail News Tagged Web/Internet
Posted August 3, 2012

NEWBURY PARK, CA (BRAIN) Giant retailers will soon be able to offer their consumers much of Giant USA's inventory online via SmartEtailing's Supplier Sync program.

Posted in North America Tagged Web/Internet
Posted August 1, 2012

SAN PIETRO di STABIO, Switzerland (BRAIN)Assos is restructuring its global online retailers to form a new network called AID, short for Assos Internet Dealer.

Posted in North America Tagged Web/Internet
Posted July 17, 2012

SNOWBIRD, UT (BRAIN) Wednesday July 18 2012 12:12 AM MT—Mike Sinyard is on a mission, and it’s simple: Buy bikes, components, accessories and apparel from companies that aggressively police online sales by discounters.

Posted in North America Tagged Web/Internet

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