Lynette Carpiet

Lynette Carpiet

Lynette has been at BRAIN since 2005, first as managing editor. Before joining the magazine, she was an editor and writer for another trade publishing house in Southern California for close to five years. In addition to road riding, she’s an avid scuba diver, a hobby that has allowed her to explore more remote and exotic parts of the world. A California native who graduated from the University of California at Irvine with an English degree, she currently resides in bike-friendly Long Beach with her husband, who recently took up cycling.

All articles by Lynette Carpiet

January 14, 2013
The site in October. Photo courtesy Park Tool

ST. PAUL, MN (BRAIN) — Park Tool began moving into its new factory, warehouse and office building Sunday.

Posted in North America
December 24, 2012

BOULDER, CO (BRAIN) – The Bikes Belong Coalition recently elected new executive board officers during a December meeting of its board of directors. Mike Mercuri, vice president of SRAM, has moved into the role of chairman of the board, a post previously held by Chris Fortune of Saris.

Posted in North America
December 4, 2012

SANTA MONICA, CA (BRAIN) – Santa Monica’s Cynergy Cycles, a flagship concept store for Specialized, appears to be in transition as its owner and general manager Eric Woods recently left. Longtime store manager Jim Whitsett was let go before Woods’ departure, according to sources close to the matter. 

Posted in Retail News
November 28, 2012

CHICAGO, IL (BRAIN) — SRAM is adding to its marketing muscle with the hires of Elayna Caldwell and Chris Zigmont. Each will be making the move to Chicago as they take on their new roles next January. 

Posted in North America
November 26, 2012

SAN JUAN CAPISTRANO, CA (BRAIN) — Interbike is opening its door to the public next September, but just a crack. Organizers are testing the concept of a restricted consumer day where consumers would pay $50 in advance and register through local dealers before getting a badge as a retail VIP guest. 

Posted in North America
November 1, 2012

BOULDER, CO (BRAIN)—In announcing the hire of Jenn Dice, a longtime IMBA staffer and face for the trail advocacy group in Washington, D.C., Bikes Belong has set the wheels turning on a new initiative that it’s calling the Bohm Strategy Center.

Posted in North America
October 23, 2012

PORTLAND, OR (BRAIN) — With 50 percent chance of rain and expected afternoon showers, Bicycle Retailer & Industry News editors and sponsors will likely get a little wet today as they embark on a three-day tour of bike shops in Portland, Oregon. 

Posted in Retail News
October 1, 2012
A drawing of Park' Tool's new building

ST. PAUL, MN (BRAIN) — After 15 years in its current location, Park Tool is moving to larger digs. The Minnesota bike tool maker recently broke ground on a new factory and warehouse that it will build up over the fall and have up and running by January.

Posted in North America
From the October 1 issue of Bicycle Retailer & Industry News
September 4, 2012

FRIEDRICHSHAFEN, Germany (BRAIN) — The Italian component brand Deda Elementi is entering a new product category — wheels.

The company showed three new wheelsets at Eurobike that have been two years in the making and designed with input from sponsored riders.

Posted in New Products
August 31, 2012

FRIEDRICHSHAFEN, Germany (BRAIN)—Business and advocacy leaders gathered at the first Advocacy Summit held at Eurobike Thursday to discuss how to unlock 6 billion euros of government funding for new cycling infrastructure to stimulate bicycle sales in a stagnant market.

Posted in International