Posted July 30, 2014

LAGUNA BEACH, Calif. (BRAIN) — Crankbrothers has enacted a minimum advertised price (MAP) policy and a new e-commerce sales policy, each effective immediately.

Posted June 16, 2014

LAGUNA HILLS, Calif. (BRAIN) — Join the BRAIN crew on the roads and bike paths of the Beehive State in the June 15 issue, featuring our Salt Lake City Dealer Tour.

Posted May 12, 2014

MUKILTEO, Wash. (BRAIN) — Full Speed Ahead released a revised minimum advertised price policy late last week and said it has initiated zero-tolerance enforcement for abusers. Violators of the policy will be not be eligible for future purchase of FSA products until further review, the company said in a release.

Posted May 6, 2014

MACON, Ga. (BRAIN) — As of May 1, Thomson Bike Products is requiring retailers to have signed its minimum advertised price and online sales policies before they can order products from the company's distributors.

Posted March 6, 2014

HOLSTEBRO, Denmark (BRAIN) — Danish bearing maker CeramicSpeed has implemented a minimum advertised price policy and announced a new industry employee purchase program.

The company said the new MAP policy, which went into affect March 1, is intended to protect dealers.

Posted January 28, 2014
'The pace won't slow down,' exec tells panel.

MARINA DEL REY, Calif. (BRAIN) — The challenge of doing business in a rapidly changing retail environment was the central topic of the State of Multisport Retail panel at the Triathlon Business International North American Annual Conference held in Los Angeles this week.

Posted January 22, 2014

SANTA BARBARA, Calif. (BRAIN) — VP Components has adopted a Minimum Advertised Price policy, the company announced Wednesday.  

Posted January 9, 2014

CHICAGO (BRAIN) — Abus Mobile Security has a new MAP policy effective immediately. The German lock brand with offices in Chicago first implemented a MAP policy in 2011.

Posted December 26, 2013

MADISON, WI (BRAIN) — Planet Bike has revised its minimum advertised pricing policy to limit the sale of its accessories on auction sites. The new guidelines also set the minimum advertised price at 5 percent below MSRP. In the past this has ranged between 10 to 20 percent.

Posted October 11, 2013

NORTH ATTLEBOROUGH, MA (BRAIN) — Todson, Inc. , which recently updated its minimum advertised pricing policy for its Topeak accessories line, has now done the same for its OnGuard locks.

Posted October 3, 2013

NORTH ATTLEBOROUGH, MA (BRAIN) — Todson Inc. has updated its minimum advertised pricing policy for Topeak products for the 2014 season. The new policy pins the minimum advertised price at MSRP. The previous policy allowed retailers to discount Topeak products by 20 percent off MSRP at any time.

Posted July 29, 2013

SUN PRAIRIE, WI (BRAIN) — Challenge has added a Buy Local Now button to its website,

Posted May 31, 2013

GIFU, Japan (BRAIN) — Minoura is joining the long list of bike industry suppliers to institute a Minimum Advertised Price Policy.


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