Mobile bike apps
FRIEDRICHSHAFEN, Germany (BRAIN) — Zwift is ramping up its retailer experience program this year with an emphasis on driving customers to IBDs armed with more knowledge and a membership teaser to join the simulated riding game.
VIMPERK, Czech Republic (BRAIN) — Rouvy, a virtual riding platform, has acquired UK-based CycleRecon and its route video recording business
TEL AVIV (BRAIN) — Many riders who hop on a shared e-scooter or e-bike are unaware that they may not be insured for liability. An Israel-based company has raised $5 million in Series A funding to launch Voom, offering insurance on a daily basis to users of e-scooters and other vehicles.
BOULDER, Colo. (BRAIN) — Ride Spot offers hand-picked routes in each community, chosen by local bike retailers or other organizations. The routes give beginners an on-ramp to cycling, helping the industry and retailers establish a relationship with the riders that continues after they wheel new bikes out the door. Ride Spot also has features that help bike retailers increase local riding participation, and develop — and market to — a riding community with their store as a hub.
NEW YORK (BRAIN) — Citi Bike pedal bikes now will be available through the ride-sharing Lyft app. Previously, Lyft bike-sharing users needed a Citi Bike account to locate and rent.
SAN FRANCISCO (BRAIN) — Strava is increasing its integration with RunSignUp, which provides a race management platform for more than 15,000 events.
The integration will make it easier for athletes to register for events and to use Strava's social network to share their training and race performance.
HAMDEN, Conn. (BRAIN) — Velotooler has added a new feature to its peer-to-peer bike mechanic platform. Now users can filter available mechanics by whether they work independently, or as part of a mobile service operation or if they work out of a bike shop.
LONG BEACH, Calif. (BRAIN) — Zwift is now offering retailers wholesale prices on membership cards, suggesting that brick-and-mortar retailers can bundle indoor training products and make it easier for new users to get started with the online cycling program.
CARLSBAD, Calif. (BRAIN) — Canyon USA is now offering U.S. customers the option of having their bikes assembled, delivered and fit by Velofix, the mobile bike service franchiser.
VANCOUVER, British Columbia (BRAIN) — Victor van Eijk is opening two Velofix mobile service franchises in the New York Metro area.
SAN FRANCISCO (BRAIN) — Strava has added a directory to its website that shows a sampling of third-party apps that have sprung up recently that make use of users' Strava ride data.
SAN FRANCISCO (BRAIN) — Strava is giving a group of 36 top athletes access to new features on its platform, allowing the group members to different types of content in addition to sharing their ride or run data. The app's other users will get access to the new features later this year.
HAMDEN, Conn. (BRAIN) — Velotooler, a web-based program that matches up consumers with independent bike mechanics, is getting off the ground with a trial run in New England, where about 80 transactions have been completed this month. The company now offers its mechanics a group insurance program.
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