Posted May 26, 2020
Jennifer Tetrick

DURANGO, Colo. (BRAIN) — Jennifer Tetrick, PR and communications director at Decathlon, joins the Channel Mastery podcast this week to discuss what the retailer has learned about operating during the pandemic at its European stores. 

Decathlon now operates in 71 countries. 

Posted April 9, 2020

BOULDER, Colo. (BRAIN) — In the newest Bicycle Retail Radio podcast from the National Bicycle Dealers Association, Lester Binegar, the general manager of University Bikes in Boulder, talks with Ray Keener about shop operations during the COVID-19 response.

Posted April 6, 2020

DURANGO, Colo. (BRAIN) — The newest episode of the Channel Mastery podcast was produced in response to many questions about the typical consumer mindset during the pandemic.

Posted April 2, 2020

IRVINE, Calif. (BRAIN) — The National Bicycle Dealers Association hosted a free webinar Wednesday for its members on how to communicate during the COVID-19 pandemic.

Posted March 8, 2020

DURANGO, Colo. (BRAIN) — The Channel Mastery podcast is offering a special episode created to help speciality outdoor sports businesses support crisis communications during the COVID-19 virus crisis.

Posted March 2, 2020

BOULDER, Colo. (BRAIN) — Guests on this week's Outspoken Cyclists podcast include Lance Camisasca, the director of the bicycle segment of the Big Gear Show, the July trade show planned in Salt Lake City. 

Posted February 15, 2020

From Outspoken Cyclist podcast host Diane Jenks:

Every once in a while, I have the privilege of speaking with someone who has made a contribution to our sport – and in this case – to many sports, that has literally changed the way people participate.

Posted February 14, 2020

TEMPE, Ariz. (BRAIN) — The National Bicycle Dealer Association's latest podcast discusses e-bikes and buidling a mission-driving bike shop.

Posted December 9, 2019
Velofix' Chris Guillemet.

DURANGO, Colo. (BRAIN) — Velofix CEO and president Chris Guillemet is the guest on the latest episode of Channel Mastery, the podcast co-produced by Verde Brand Communications and BRAIN.

Host Kristin Carpenter discuss today's omnichannel cycling consumer and the role of mobile bike shops.

Posted September 30, 2019

BOULDER, Colo. (BRAIN) — Nate Pearson, the CEO of the fast-growing indoor training platform TrainerRoad, joins host Kristin Carpenter on this week's Channel Mastery podcast, produced in partnership with BRAIN.

Posted April 29, 2019
Pete Buhl, Beeline Bikes

DURANGO, Colo. (BRAIN) — On the fifth episode of a special series of podcasts copresented by Verde Brand Communications and Bicycle Retailer & Industry News, Pete Buhl, the president and co-founder of Beeline Bikes, talks to Verde's Kristin Carpenter.

Posted January 15, 2019
(BRAIN) — "Mobility" is a common buzzword in the tech and transportation industries, and in the European bike industry. In the U.S. bike industry? Not so much.
Posted January 8, 2019

(BRAIN) — "How hard can it be to run a trade show?" Jim Kersten asked himself after hosting Chicago-area retailers at Interbike social events


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