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SICI Names New Executive Director

Published February 9, 2009

SARATOGA SPRINGS, NY (BRAIN)—SICI (Serotta International Cycling Institute) has hired Kathleen Krumme as its new executive director.

Krumme’s love affair with cycling has spanned nearly two decades, first as an amateur triathlete, road racer and time trialist, then later as a specialist in bike fitting and custom bike sales. She has performed more than 2,500 fittings since 1996 and became a Serotta Advanced Bike fit Specialist in 2002. She has served as a core instructor for the SICI since its inception.

Krumme will partner with Paraic McGlynn, who continues as the director of applied cycling science and the Serotta Fitlab, and David Ariosa, newly appointed director of finance.

Ariosa is the owner of Oakley Cycles in Cincinnati, Ohio, and serves as a founding member of the Board of Directors of the Davis Phinney Foundation.

“I am pleased and excited to assume the helm of the SICI with such a great team. We have planned a full schedule of classes for 2009 including new offerings tailored specifically for medical professionals. I particularly look forward to our fall Symposium, an exceptional educational experience for retailers, health professionals, coaches and scientists and a showcase for the newest trends in the cycling industry. Our team is dedicated to forwarding the mission of the SICI to lead the world in providing educational services to the cycling community.”

Paraic added, “On behalf of everyone at Serotta, we are thrilled to welcome Kathy as SICI director. Kathy’s passion for cycling, business and above all, customer service will prove to be a tremendous asset to the SICI organization.”

The 2009 schedule of classes is posted and online registration open.

SICI's full 2009 schedule is live on http://www.serottacyclinginstitute.com (click on link), including a new class, the Personalized Class for Medical Professionals. This class covers the fitting methodology of SICI's Personalized class tailored more specifically to physicians, physical therapists and chiropractors—a growing and important constituency.

Topics associated with this article: People

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