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New Products

PETALUMA, Calif. (BRAIN) — Kitsbow has released its Summer 2017 line of mountain bike clothes, called Origin, and announced a new e-commerce website developed with Agency 1903. 

SCOTTS VALLEY, Calif. (BRAIN) — Fox is now offering a new series of top cap sockets and seal drivers for shop and consumer use.

OGDEN, Utah (BRAIN) — Mavic is launching its Universal System Tubeless (UST) rim and tire system. The company said the system has a rim contour that follows exacting dimensions to achieve beadlock and the ability to run flat, in addition to providing consistent tire inflation.

CHICAGO (BRAIN) — Gatorade has launched Gatorade Endurance Formula. The new formulation contains no artificial sweeteners or flavors and has a lighter flavor designed for athletes training and racing for prolonged periods of time.

FAIRFIELD, Calif. (BRAIN) — Jelly Belly has introduced a new flavor for its Sports Beans, Strawberry Banana Smoothie.

Like other Sports Beans flavors, they come in packs of six retailing for $7.99 or packs of 24 for $29.95.

VENETO, Italy. (BRAIN) — Elite is paying tribute to Tom Dumoulin's triumph at last month's Giro d'Italia with a limited edition Drivo Rosa trainer. Dumoulin, along with Giro podium finishers Nairo Quintana and Vincenzo Nibali, train on Elite Drivo trainers. 

FORT COLLINS, Colo. (BRAIN) — The new Niner BSB (Blood, Sweat, Beer) has been updated and made into a race-ready cyclocross machine. The new BSB will be available in limited quanities, the company said.

SBS 1.2

ST. PAUL, Minn. (BRAIN) — Park Tool has released three new socket and bit sets and a new, smaller shop hammer.

SCOTTS VALLEY, Calif. (BRAIN) — Fox's new Float DPX2 combines elements of the brand's Float X2 downhill shock and its Float DPS trail shock. The new DPX2 is a piggyback-style air spring intended for all mountain and enduro use.

KENT, Wash. (BRAIN) — Raleigh has launched a new line of fashion bikes that are available consumer direct from the company's website with Ready Ride assembly, a level of assembly first introduced by Raleigh's sister company, Diamondback, in March. All Raleigh bikes will be available with Ready Ride by the end of 2018, the company said.

DALLAS (BRAIN) — Zevlin, a small handlebar tape and skincare brand run by brothers Brad and Drew Hagestad, has launched reformulated Crack and Super Crack chamois creams.

CHICAGO (BRAIN) — SRAM went public Thursday with its GX Eagle group, which offers most of the features of its 12-speed XX1 and XO1 Eagle groups at a lower price.

OSAKA, Japan (BRAIN) — Shimano's latest iteration of its Ultegra road group includes cassette options with up to 34-tooth cogs, Ultegra-branded disc brakes, a low-profile Shadow rear derailleur design, refined Di2 options and new wheels.

CITY OF INDUSTRY, Calif. (BRAIN) — Populo Bicycles' new Sport model is a singlespeed urban e-bike that retails for less than $1,000.

PROVIDENCE, R.I. (BRAIN) — G-Form has released two new additions to its lineup of bike protection. The Elite Elbow Guards and Elite Knee Guards are enhanced versions of the brand's traditional Pro-X Elbow Pads and Pro-X Knee Pads.

BREMBATE, Italy (BRAIN) — The new 3T Fundi disc fork is for road riders who use high-volume tires and disc brakes. The fork uses 3T's Sqaero tube profile developed for 3T's Exploro aero gravel bike.

WATKINSVILLE, Ga. (BRAIN) — Tifosi Optics' new Davos is a new model for the summer 2017 season.

The Davos has a hybrid full-frame shield lens and extensive coverage. The design offers a wide field of vision and a lightweight, durable Grilamid TR-90 frame.

SANTA CRUZ, Calif. (BRAIN) — Ibis Cycles has revealed the fourth generation of its Mojo HD trail bike, called the HD4.

The HD4 has 27.5-inch wheels and 150mm of rear wheel travel, using the latest iteration of the dw-link suspension design.

LOUISVILLE, Colo. (BRAIN) — Wheels Mfg. has released a new Headset Cup Press, a shop-grade tool with two machined aluminum handles, a 1/2-inch threaded rod, and two machined aluminum drifts.

VERO BEACH, Fla. (BRAIN) — USAMade Components has just released its new Oval series of chainrings. Retail prices start at $20.99 for the rings, which have been in development for over a year.

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