CHICAGO (BRAIN) — Materials Sciences Corporation, a Pennsylvania-based company that helped develop Bianchi's Countervail vibration absorbing technology, is now working with Wilson Sporting Goods to apply its technology to sporting goods. The partnership agreement is exclusive in the sporting goods market.
PETALUMA, Calif. (BRAIN) — Kitsbow worked with Polartec to release its new Radiator Tee. The mountain bike T-shirt uses Polartec's new Delta and PowerDry fabrics.
LAGUNA, Calif. (BRAIN) — The Crankbrothers Double Shot pedal has a clip-in mechanism on one side and a flat pedal on the other. It's intended for touring, mountain biking, commuting or winter fat biking.
PARK CITY, Utah (BRAIN) — Wake, caffeinate, eat, meet, eat, ride, eat, socialize...repeat in a spectacular setting. It's a little like Groundhog Day, of the best kind.
PARK CITY, Utah (BRAIN) — If it takes three occurrences to call it a trend, it seems safe to say 29ers are making a comeback in 2017 product lines.
PARK CITY, Utah (BRAIN) — The eighth annual Summer PressCamp kicked off Tuesday at Park City's scenic Deer Valley Resort under sunny skies, and for the first time, Outdoor PressCamp is running concurrently at the Deer Valley Lodge next door.
BOULDER, Colo. (BRAIN) — Power meter manufacturer Stages Cycling is now working with Australia's Today's Plan to develop a Stages Cycling training and data analysis web platform.
PAAL-BERINGEN, Belgium (BRAIN) — Ridley has released a disc brake version of its long-standing aero road bike, the Noah.
ST. CHARLES, Ill. (BRAIN) — Sigma's new Pure 1 and Pure 1 ATS bike computers were designed to give cyclists the simple data they want in an easy-to-read format and a modern appearance.
BEVERLY HILLS, Calif. (BRAIN) — Bamboobee is launching its second kit allowing anyone to build their own bamboo-tubed bike frame. This kit cuts the estimated time for the framebuild to about 5 hours instead of the three days required by the company's first kit.
MILL VALLEY, Calif. (BRAIN) — WTB is now shipping its Ranger tires, which are multi-purpose tires available for both 27.5-plus and 29-plus applications. The tires are designed for trail riding and bike packing use in dry to wet conditions.
LONG BEACH, Calif. (BRAIN) — Pioneer Electronics USA’s Cycle Sports Division has unveiled Training Assist, a new feature on its SGX-CA500 GPS Cycle Computer to support athletes training with Pioneer’s line of Single Leg and Dual Leg Power Meters.
GREENVILLE, S.C. (BRAIN) — Boyd Cycling has rolled out its 28 mm deep carbon clincher wheelset, available in disc or rim brake versions, with multiple axle configurations.
ARTIMINO, Italy (BRAIN) — The historic Italian component brand 3T — which was bought last year by its president and CEO, René Wiertz, and Cervélo co-founder Gerard Vroomen — is introducing its first bike, which may be the industry's first aero gravel road bikes, called the Exploro.
COON VALLEY, Wis. (BRAIN) — Borah Teamwear is working with artist Michael Valenti for a new exclusive collection of custom cycling jerseys.
SMETHWICK, United Kingdom (BRAIN) — Brooks, founded by John Boultbee Brooks in 1866, is celebrating its 150th anniversary this year. As part of the celebration, the company has released a special Copper Edition series of its most iconic saddle models.
SAN DIEGO (BRAIN) — Stromer’s ST2 S e-bike strives for the highest level of integration, with a touch-screen interface, integrated USB charging, anti-theft protection, GPS tracking and lighting system with a daytime running light and low- and high-beam modes.