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Posted May 4, 2016

VENTURA, Calif. (BRAIN) — Zeitbike has hired Mark Silverman as its sales representative for the New York Metro area.

Posted in North America Tagged Sales Reps
Posted May 4, 2016

BOULDER, Colo. (BRAIN) — BikeRadar has hired Russell Eich as a technical writer. Eich joins BikeRadar from SmartEtailing, where he was a web content and production editor for more than a decade.

Posted in North America Tagged People / Web/Internet / Media/Publishing
Posted May 4, 2016

PARK CITY, Utah (BRAIN) — POC has developed two product collections in collaboration with two well-known road cycling shops: Pavé in Barcelona, Spain, and The Eleven in Toronto.

Posted in North America
Posted May 4, 2016

MORGAN HILL, Calif. (BRAIN) — Livall, a designer and producer of smart bicycle riding systems including helmets and bikes, is now establishing a U.S. distribution network and a U.S. headquarters in Morgan Hill.

Posted in North America
Posted May 4, 2016

BOULDER, Colo. (BRAIN) — Kappius Components has launched a new ambassador program, the Kappius Collective, and is looking for influential members of the cycling community to help grow and represent the brand.

Posted in North America
Posted May 3, 2016
The new showroom.

BOULDER, Colo. (BRAIN) — RockyMounts has relocated its offices, warehouse and retail store to a new location a mile away from its former headquarters in Boulder.

The new location has 65 percent more square footage than its previous home.

Posted in North America
Posted May 3, 2016

PORTLAND, Ore. (BRAIN) — Children's bike brand Islabikes has donated 14 bikes to the Community Cycling Center in Portland, Oregon.

Posted in North America
Posted May 3, 2016

WILTON, Conn. (BRAIN) — Dorel Sports has named Dean Stojanovic vice president of international sales operations, based at the division's headquarters in Wilton, Connecticut.

Posted in North America
Posted May 2, 2016

EUGENE, Ore. (BRAIN) — In honor of National Bike Month, Rolf Prima is offering bike shop workers an employee purchase program throughout the month of May.

The wheel maker's Built on Demand custom program is also discounted, and shop employees can get a free custom decal upgrade.

Posted in North America
Posted May 2, 2016

MINNEAPOLIS (BRAIN) — Kinetic has expanded its relationship with Minneapolis-based Adventure Advertising. Adventure, which has served as Kinetic's marketing agency of record since early 2015, will now also lead the company's public relations efforts.

Posted in North America
Posted May 2, 2016

STOCKHOLM (BRAIN) — Thule Group saw sales growth of 6 percent in the first quarter, reporting its strongest sales in Europe. The company introduced new products in several categories in the quarter and announced a reorganization of its North American distribution structure.

Posted in International Tagged Earnings/Financial Reports
Posted May 2, 2016

NOVATO, Calif. (BRAIN) — Marin Mountain Bikes Inc. has donated four mountain bikes to the San Rafael (California) Fire Department to use in a bicycle-mounted Fire Medic program.

Posted in North America
Posted April 29, 2016

IRVINE, Calif. (BRAIN) — Felt Bicycles has made four new hires in sales, product management and marketing — including industry veteran Adam Micklin as director of sales, international.

Posted in North America Tagged People
Posted April 29, 2016

BOSTON (BRAIN) — Wide Angle Podium, launched in April, is a podcast network featuring several popular cycling podcasts, including Crosshairs Radio, The Slow Ride Podcast, and the newly launched Myerson Line podcast, featuring recently retired pro cyclist Adam Myerson.

Posted in North America Tagged Web/Internet / Media/Publishing
Posted April 29, 2016

MIAMI (BRAIN) — J&B Imports will now sell the Schwalbe Active Line products throughout the U.S. Schwalbe's Active Line tires are targeted at price-conscious consumer while still providing effective puncture protection and reliable durability.

Posted in North America Tagged Distributor news
Posted April 29, 2016

LONGMONT, Colo. (BRAIN) — CrossVegas has been named the Best Event of the  2015-2016 UCI Cyclo-cross World Cup Season by the UCI. The event, held last September in Las Vegas, was the first UCI Cyclo-cross World Cup held outside Europe.

Posted in North America Tagged Racing & Sponsorship
Posted April 29, 2016

OSAKA, Japan (BRAIN) — CateEye is promoting a street art campaign that gathers local artists to curate and assemble self-guided routes through the selected city's most impressive street art at night. The artists use CatEye lights to illuminate and record each stop.

Posted in International
Posted April 28, 2016
Fifth annual event is sponsored by Cottonelle this year.

BOULDER, Colo. (BRAIN) — PeopleForBikes's fifth annual National Bike Challenge starts Sunday, May 1. The promotion seeks to have more than 100,000 bike riders tally 75 million miles ridden between Sunday and Sept. 30 this year. This year's event is sponsored by Kimberly-Clark's Cottonelle Products Brand.

Posted in North America
Posted April 28, 2016

PLEASANT VALLEY, Mo. (BRAIN) — Chamois Butt'r has named Verde Brand Communications as its public relations and brand communications agency of record.

Posted in North America
Posted April 28, 2016

VISTA, Calif. (BRAIN) — Haro Bicycles has created Haro Europe, which will operate a sales and marketing office in Bielefeld, Germany. Haro Europe will focus on sales and support to its existing distribution base located in 21 countries, as well as opening new markets where no distribution currently exists.

Posted in International

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