From the Magazine
LAGUNA HILLS, Calif. (BRAIN) — The March 1 issue of Bicycle Retailer and Industry News includes coverage of efforts to control international pricing, a landmark new study on cycling participation commissioned by PeopleForBikes, and a feature on bike retailers setting up shop in mixed-use “hub” environments.
LAGUNA HILLS, Calif. (BRAIN) — The latest issue of Bicycle Retailer & Industry News features articles about the increased number of motorsports brands entering the bike market, a look at proposed e-bike legislation and the second part of our series on the cycling media — including a look at an alleged “pay-for-play” scandal at a major cycling website.
LAGUNA HILLS, Calif. (BRAIN) — It's been 12 months since Shimano American overhauled its U.S. distribution, cutting its roster of U.S. distributors and emphasizing its own dealer direct sales.
LAGUNA HILLS, Calif. (BRAIN) — From Austin, Texas, to Taichung, Taiwan, the newest issue of Bicycle Retailer takes a look at the cycling industry from several perspectives.
LAGUNA HILLS, Calif. (BRAIN) — Is Detroit now a biking city?
Maybe not quite, but on a recent visit to the Motor City, BRAIN's Val Vanderpool found a surprisingly vibrant bike scene, with well attended group rides, thriving retail operations and a growing array of industry suppliers.
LAGUNA HILLS, Calif. (BRAIN) — The October 1 issue of Bicycle Retailer & Industry News features an article on VeloFix, a new franchised mobile bike repair business. The Canadian-based company is offering turn-key franchises, marketing primarily to shop mechanics who want to go out on their own.
LAGUNA HILLS, Calif. (BRAIN) — Do electric mountain bikes belong on the trails? As IMBA plans to discuss the question at next week's World Summit in Steamboat Springs, Colorado, the August 15 issue of Bicycle Retailer & Industry News takes a look.
LAGUNA HILLS, Calif. (BRAIN) — The U.S. bike industry employs more than 71,000 people and generates $6.5 billion in annual sales. Bike advocates are wielding numbers like that when they visit Capitol Hill in search of support.
LAGUNA HILLS, Calif. (BRAIN) — The July 1 issue of Bicycle Retailer & Industry News has landed in mailboxes.
LAGUNA HILLS, Calif. (BRAIN) — Join the BRAIN crew on the roads and bike paths of the Beehive State in the June 15 issue, featuring our Salt Lake City Dealer Tour.
LAGUNA HILLS, Calif. (BRAIN) — The May 1 issue of Bicycle Retailer and Industry News is arriving in mailboxes this week, and subscribers now have the option to receive a dynamic digital edition of the magazine.
LAGUNA HILLS, Calif. (BRAIN) — The April 15 issue of Bicycle Retailer & Industry News, arriving in mailboxes this week, features an in-depth examination of retail bike pricing, inspired by the reduced pricing promotion announced by Giant USA last month.
RYE, NY (BRAIN) — While the biggest charity “thons” were flat or slightly down in 2012, most dedicated to cycling saw healthy increases.
SCOTTS VALLEY, CA (BRAIN) — Easton-Bell Sports is rebounding from a tumultuous year—a dramatic reshuffling of top management, the departure of key staff and the return of Terry Lee as the company’s CEO.
BOULDER, CO (BRAIN) — Troy had a garage full of bikes, 20 years’ experience wrenching, a daughter getting braces soon—and an itch to try a lightweight carbon 29er hardtail.
TAIPEI, Taiwan (BRAIN) — Benjamin Cox says that sourcing a line of accessories from Taiwanese, Chinese and Vietnamese manufacturers for his single-location store is a big investment of capital and time.
Industry opinion is split over whether 1x11 drivetrains like SRAM’s off-road system have wider application beyond mountain biking.
APTOS, CA (BRAIN) — There may be a sliver of light at the end of the tunnel for retailers frustrated with creaky, plastic-y, non-serviceable OEM bottom brackets in $8,000 bikes.
Stocking parts and tools to service multiple bottom bracket, axle and fork sizes is a retail headache.