Follow Bicycle Retailer

You are here

Norco to Distribute Ergon in Canada

Published August 16, 2009

KOBLENZ, Germany (BRAIN)—Ergon Int. along with Ergon USA, has inked an exclusive partnership with Norco Products for the Canadian Market.

As of September 1, Norco will exclusively distribute Ergon’s complete line of ergonomic grips, innovative backpacks and accessories to Canadian specialty bicycle retailers.

“We feel strongly about the enormous potential with this new partnership and introducing our full line up of ergonomic comfort and performance grips with a highly regarded Canadian distribution company such as Norco. Together we will be able to provide improved and a more expansive product presentation nationwide to Canadian IBDs,” said Ergon USA’s North American vice president Jeffrey Neal. “Ergon will be 100 percent supportive in backing Norco with warranty and service including consumers and dealers who previously purchased Ergon in Canada prior to their partnership with Norco."

Ergon is dedicated to work hand-in-hand with Norco to provide a seamless transition of Ergon products to current dealers, while providing expanded access to customer service for all Ergon dealers across Canada.

“At Norco, our policy has always been to develop strong relationships with world class vendors who share the same vision to supply innovative quality products to the independent bike dealer,” said Andrew Belson, Norco product manager. “We are privileged in announcing our new partnership with Ergon, a brand known world-wide through its powerhouse race team and as the leader in mountain bike grip ergonomics for the past five years”.

Join the Conversation