People
OLNEY, IL (BRAIN)—Magura Direct has hired Kenny Roberts for public relations and marketing duties.
Roberts has more than 20 years of industry experience, most recenty serving as DT Swiss' U.S. sales and marketing manager.
BALA CYNWYD, PA (BRAIN)—Vic Rollins has been let go as vice president of sales at Sweetskinz.
TEMPE, AZ (BRAIN)—Mike Gaumond has replaced Pat Hus as CEO of Titus Cycles. Gaumond brings over 20 years of senior management experience to Titus including prior CEO, general management, product management and business development roles in companies ranging from startups to the Fortune 500.
NOVATO, CA (BRAIN)—Mark Weir's Marin County home—that he shares with his wife, Sue, and son, Gus—burnt down Sunday evening, as a fire broke out in the garage and spread throughout their home.
The family got out safely after being alerted by the fire alarm system.
HELSINKI, Finland (BRAIN)—A shake up at the top of Amer Sports, parent company of Mavic, has resulted in the appointment of a new president and chief executive officer.
LEVALLOIS-PERRET, France (BRAIN)—Ernest Csuka of Alex Singer Cycles died at the age of 81.
Csuka was known as the last of the great French framebuilders. In 1964, Csuka took over Alex Singer and went on to make some of the finest bikes ever produced. Csuka started with Alex Singer in 1944.
COLORADO SPRINGS, CO (BRAIN)—USA Cycling graduated 49 students on Dec. 13 from the 2009 Bill Woodul Mechanics Clinic held at the Olympic Training Center in Colorado Springs.
LAGUNA HILLS, CA (BRAIN)—Currie Technologies new director of sales Jack Gresmer has been a busy man for the last month—hitting America’s open roads to engage retailers on the company's e-bikes.
BOULDER, CO (BRAIN)—Veltec Sports has added Steven Jonsson as its Northern California and Northern Nevada sales representative.
Jonsson and his partner Mike Ralph constitute Buyer’s Market Sales, an agency with a reputation for consistency and support of retailers.
COLORADO SPRINGS, CO (BRAIN)—Carmichael Training Systems has hired Nick Ramey as director of sales and marketing.
PALO ALTO, CA (BRAIN)—Bernie Hoffacker, the original owner of Palo Alto Sport and Toy World and Palo Alto Bicycles, died on December 5 at Stanford Hospital.
FLETCHER, NC (BRAIN)—Cane Creek has hired Chris Strout as its new director of domestic sales. Strout will be responsible for championing Cane Creek’s dealer and distributor initiatives in the U.S. market.
VISTA, CA (BRAIN)—Electra co-founder Jeano Erforth recently retired from day-to-day operations from the company, but is still serving on its board and is still a shareholder.
LEXINGTON, SC (BRAIN)—The Hawley Company purchasing director Dave Carson is leaving the company at the end of the month and will move back to the Seattle area.
WATKINSVILLE, GA (BRAIN)—Tifosi Optics has hired Tom Cox as director of sales and operations.
RALEIGH, NC (BRAIN)—William Sherod (WS) Smith, a retired sales rep who serviced territories in North Carolina for many different companies, passed away on November 20 of complications from ALS, or Lou Gehrig’s Disease. He was 69.
REYNOLDSBURG, OH (BRAIN)—Kenda USA has hired Ben Anderson as its new national bicycle sales manager and director of MTN product development.
VISTA, CA (BRAIN)—Haro Bikes has hired Dave Davenport as MTB/Asphalt Bike product manager. He will be responsible for creating the complete bicycle specification for the entire range of Haro’s mountain and asphalt bikes.
MADISON, WI (BRAIN)—Saris Cycling Group has hired Jeff Frehner as vice president of business and product development.
VISTA, CA (BRAIN)—Haro Bikes has added Pete Garski to its management team as vice president of sales.



