SCOTTS VALLEY, Calif. (BRAIN) — Bell Helmets has named six female mountain bike ambassadors for its new Joy Ride grass-roots women’s program. The Joy Ride ambassadors will work to inspire and enable female mountain bikers with structured fun and social rides for all skill levels in a non-racing environment.
RIVERSIDE, Calif. (BRAIN) — Jenson USA plans to repeat the World Bicycle Relief campaign it held last year after Thanksgiving.
WASHINGTON (BRAIN) — The League of American Bicyclists announced 55 new and renewing Bicycle Friendly Communities. Eighteen communities received their first BFC award, while 17 new communities received a Bronze designmation and one, Hennepin County, Minnesota, received its first Silver designation.
SALT LAKE CITY (BRAIN) -- For the next two years, Scott Sports will support Ride 2 Recovery, a veterans program started in 2008 that promotes physical and mental rehabilitation through cycling. Aside from bikes, the company will support the program with sunglasses and helmets.
FORT COLLINS, Colo. (BRAIN) — New Belgium Brewing's Tour de Fat, a series of fun bike-and-beer events held around the country, raised nearly $650,000 for bike non-profits this year, bringing its total contribution over 16 years to more than $4 million.
Doty, the executive director of the Bicycle Coalition of Greater Philadelphia, will replace the League's longtime director Andy Clarke, who resigned in July.
SANTA MONICA, Calif. (BRAIN) — The city of Santa Monica’s Breeze Bike Share program has landed premium streaming television service Hulu LLC as the program’s sponsor, securing a five-year commitment. Hulu employs more than 500 workers in Santa Monica.
CHICAGO (BRAIN) — World Bicycle Relief distributed 220 bicycles to students in Eritrea on Tuesday in collaboration Team Africa Rising, the National Eritrean Cycling Federation, the Eritrean Ministry of Culture and Sport, the Ministry of Education and the UNDP.
SACRAMENTO (BRAIN) — The California Bicycle Coalition (CalBike) will host its bike summit Oct. 25-28 at the Wyndham Bayside Hotel in San Diego, Calif.
SAN RAFAEL, Calif. (BRAIN) — Raleigh USA is providing a fleet of bikes to Trips for Kids International for the second year in a row.
COSTA MESA, Calif. (BRAIN) — Todd Grant will join the National Bicycle Dealers Association as its new executive director on Sept. 1.
FAIRFAX, Calif. (BRAIN) — Deb Hubsmith, the longtime leader of the Safe Routes to School movement in the U.S., passed away Tuesday after a nearly two-year battle with acute myeloid leukemia. She was 46.
BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products and Kinetic have teamed with the International Mountain Bicycling Association to create the Big Dig Trail Challenge, an initiative that encourages bike industry employees to volunteer hours building and maintaining their local mountain bike trails.
BOULDER, Colo. (BRAIN) — PeopleForBikes has launched a new campaign intended to inspire riders to try riding dirt roads and paths as a way to escape traffic and make the riding experience more enjoyable.
BOULDER, Colo. (BRAIN) — The Green Lane Project is asking city transportation staffers and consultants to complete a survey on how protected bike lands are working out.
BOULDER, Colo. (BRAIN) — The Outdoor Industries Women's Coalition has created a People and Culture Department, designed to drive creativity and business sustainability in member companies through happier, more diverse, and inclusive workplaces.
LAGUNA BEACH, Calif. (BRAIN) — Crankbrothers is launching a new charitable program that will work with 25 of the brand's sponsored athletes to support various bike-related causes worldwide.
BOULDER, Colo. (BRAIN) — The Outdoor Industry Association has hired Amy Roberts as its new executive director.
BOULDER, Colo. (BRAIN) — PeopleForBikes has announced its community grants for spring 2015, ranging from $800 to $10,000 and supporting infrastructure and advocacy initiatives in seven communities across the country.
Grant recipients this round include:
COSTA MESA, Calif. (BRAIN) — The National Bicycle Dealers Association's longtime executive director Fred Clements will be stepping down in the next few months to take a project director's role within the organization. The organization announced it has begun a search for a new executive director.