Mergers & Acquisitions
VEVEY, Switzerland (BRAIN) — The iconic brand PowerBar has a new owner—Post Holdings, the maker of Grape-Nuts, Post Raisin Brand, Honey Bunches of Oats and other foodstuffs. Nestle SA sold the brand, along with its Australian sport nutrition company, Musashi, to Post. Nestle made the announcement Monday.
VISTA, Calif. (BRAIN) — Twenty-five days after Trek announced its purchase of Electra, Skip Hess, who led the brand’s development for almost five years, stepped down Friday telling Electra’s staff his decision to leave is effective immediately.
BURNABY, British Columbia (BRAIN) — Dorel Industries' Sugoi Performance Apparel has acquired the mountain bike and lifestyle apparel brand Sombrio.
WILMINGTON, Del. (BRAIN) — Blue Competition Cycles, which has been off the market for nearly two years, has been sold; the new owners and management say it will begin shipping 2014 model bikes this month.
WATERLOO, WI (BRAIN) — Trek Bicycle announced that it has acquired Electra Bicycle Company. In a press release issued Monday morning, Trek said the move “provides Electra with business and logistical support as well as distribution assets that will ensure the growth of the brand.”
CARREGOSA, Portugal (BRAIN) — Polisport Group has acquired the Dutch baby seat maker Bobike, the companies announced Monday.
SAN JUAN CAPISTRANO, CA (BRAIN) — Emerald Expositions, owner of Interbike, Outdoor Retailer and Bicycle Retailer & Industry News, has acquired GLM Markets and one of its trade shows, Surf Expo, for $335 million.
PARK CITY, UT (BRAIN) — Backcountry has purchased Bergfreunde.de, an outdoor equipment e-commerce retailer that serves Germany, Austria and Switzerland. Backcountry, which owns CompetitiveCyclist.com, said the purchase marks its entry into the European market.
PAAL-BERINGEN, Belgium (BRAIN) — Ridley co-owner and CEO Jochim Aerts and an investment group have bought out the Kumpen family's share of the Belgium bike brand.
BALTIMORE, MD (BRAIN) — Sports clothing brand Under Armour has paid $150 million for MapMyFitness, the digital fitness mapping company that claims to have more than 20 million registered users.
SCOTTS VALLEY, CA (BRAIN) — Fox has completed the acquisition of its German distributor and service center, Toxoholics GmbH, for $2.3 million, the company told investors on an earnings call Wednesday.
MONTREAL, Quebec (BRAIN) — Dorel announced Tuesday that its Cannondale brand acquired a majority ownership of the Cannondale Pro Cycling team and Brixia Sports and that it had ended discussions with Tinkoff Credit Systems.
SAN MATEO, CA (BRAIN) — Action camera giant GoPro has acquired website and software developer General Things, Inc.
BOULDER, CO (BRAIN) — The NPD Group has agreed to buy Leisure Trends Group, a Boulder-based market research company that tracks retail and wholesale sales and inventory figures in the bike industry.
LAS VEGAS, NV (BRAIN) — As Interbike opens Wednesday, Jamis is releasing the news that it has bought the cruiser brand Nirve Sport.
Editor's note: This article, originally published in September 2013, has been edited to clarify that LeMond LLC did not acquire Time USA, but had become the exclusive distributor of Time frames and bikes in the U.S., as well as a non-exclusive distributor of Time pedals.
INDIANAPOLIS, IN (BRAIN) — Joshua Poertner, the former technical director of Zipp Speed Weaponry, has purchased the legendary Italian pump brand, Silca, and plans to relocated the brand and all its production to Indianapolis.
MILAN, Italy (BRAIN)—Luxottica Group reported for a second straight quarter that strong performance in its wholesale division, which includes Southern California-based Oakley, helped propel improved sales for the Italian eyewear company.
BEVERLY, MA (BRAIN) — New Wave AB, the Sweden-based owner of the Craft clothing brand, has bought North American distribution rights to the brand from Karhu North America, which had been distrbuting Craft here since 1999.
NEW YORK, NY (BRAIN) — Serotta and Blue Competition Cycles are joining Mad Fiber Wheels under the umbrella of the Divine Cycling Group, an investment group formed last year. DCG bought Mad Fiber, its first industry acquisition, in February.