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BURLINGTON, NC (BRAIN)—Pro Feet has hired Matt Judge to handle sales, marketing and product development for the brand.

He brings a solid resume of brand experience to the company, having worked for Columbia Sportswear, Rockport footwear and Pearsox.

"Through the interview process Matt showed an understanding and passion for what it will take to deliver our plan," said Russell Wilson, president of Pro Feet. "His background in sales, marketing and product development is unique and I have hired him to bring that perspective to our plan for brand growth."