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Posted July 2, 2015

NEW YORK (BRAIN) — The VH1 cable network is trying to lineup 150 sets of twins to ride tandem bikes for a promotion to be shown live on Good Morning America on July 15. Organizers hope to break a Guinness world record for the largest parade of tandem bikes.

Posted in North America
Posted July 2, 2015
MORGAN HILL, Calif. (BRAIN) — Kali Protectives has hired Scott Christenson as California territory manager, filling the position left open by Steve Hays, after his transition to a product and procurement role this spring.
Posted in North America Tagged Sales Reps
Posted July 2, 2015
Rack company is buying a $20.1 million building on 13 acres.
Yakima is buying the West End Building for $20.1 million.

BEAVERTON, Ore. (BRAIN) — Yakima Products plans to move from its current leased space here to a new, much larger building it is buying in nearby Lake Oswego.

Posted in North America
Posted July 2, 2015

BOULDER, Colo. (BRAIN) — CatEye America has hired the Peter Kidd Agency to represent the electronics and accessory brand in New England, quadrupling it's rep coverage in the region.

Posted in North America Tagged Sales Reps
Posted July 2, 2015

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer and Industry News is looking for retailers to participate in our 2015-2016 State of Retail panel.

Retailers selected for the panel will weigh in on business-related topics affecting the industry. Responses are printed in each issue of the magazine.

Posted in Retail News Tagged BRAIN News
Posted July 2, 2015

SAN FRANCISCO (BRAIN) — TSG Consumer Partners LLC, a strategic equity investor, has acquired the online outdoor sports retailer Backcountry.com, including its CompetiveCyclist.com division, from Liberty Interactive Corporation.

Posted in Retail News
Posted July 1, 2015
UPDATED

WASHINGTON (BRAIN) — Andy Clarke is stepping down as president of the League of American Bicyclists, after a dozen years in the position.

Posted in North America
Posted July 1, 2015

SURSEE, Switzerland (BRAIN) — As part of its distribution overhaul in North America, Swiss mountain bike protection and apparel brand iXS has named Live to Play Sports as its exclusive Canadian distributor effective Aug. 1. U.S.

Posted in International
Posted July 1, 2015

VANCOUVER, British Columbia (BRAIN) — After taking a year off from his job as a schoolteacher and moving to Italy with his wife, Cam McRae returned to Canada speaking another foreign language and thinking about a career change.
 
His idea included writing and bikes, and ultimately spawned North Shore Mountain Biking

Posted in North America
Posted July 1, 2015
Stages' new CarbonGlyde drivetrain.

DENVER (BRAIN) — Gates Corp. is expanding its business in the stationary bike market, gaining spec for its Carbon Drive belts on models from such brands as Stages Indoor Cycling, Schwinn Fitness and FreeMotion Fitness.

Posted in Product/Tech
Posted July 1, 2015
Yakima launched its new line in an old steel factory.

PORTLAND, Ore. (BRAIN) — Yakima has completed a major overhaul of its roof rack products for the 2016 model year, and also revamped its dealer introduction strategy.

Posted in Product/Tech
Posted July 1, 2015

RENO, Nev. (BRAIN) — SwiftCarbon, a China-based bike brand founded by former South African pro cyclist Mark Blewett, will soon begin distribution in the U.S. for the first time via Swift USA, LLC, based in Reno, Nevada.

Posted in North America
Posted July 1, 2015
Amy Roberts is a former OIA vice president who is currently at Mountain Equipment Co-op.

BOULDER, Colo. (BRAIN) — The Outdoor Industry Association has hired Amy Roberts as its new executive director.

Posted in North America Tagged Advocacy/Non-profits / People
Posted July 1, 2015

SQUAMISH, British Columbia (BRAIN) — OneUp Components' new narrow-wide chainrings fit SRAM's 94mm BCD cranks and Shimano's 96mm BCD cranks.

Posted in Product/Tech
Posted July 1, 2015
The Edge 520 showing its Strava integration.

OLATHE, Kan. (BRAIN) — Garmin on Wednesday launched a new product that uses radar to alert riders to approaching cars, plus head and tailights that react to rider speed and a new GPS-enabled head unit that will display Strava segments in real time.

Varia radar and lights

Posted in Product/Tech
Posted June 30, 2015

RENO, Nev. (BRAIN) — A Nevada-based company is suing Wahoo Fitness, Giant Bicycle and Foundation Fitness, alleging that the Wahoo KICKR stationary trainer infringes on its patent. The company, Powerbahn, is seeking at least $1 million in lost royalties and penalties from the three companies.

Posted in North America
Posted June 30, 2015

SANDY, Utah (BRAIN) — Reynolds Cycling has hired recently retired Olympian Billy Demong as its marketing and sponsorship coordinator. Demong competed in the Nordic combined in five Olympic games, winning gold at the Vancouver games in 2010. 

Posted in North America
Posted June 30, 2015
Aerodynamics, comfort and integration are common themes across the new bikes.
Front view of the new Madone.

MADISON, Wis. (BRAIN) — Ahead of this weekend's Tour de France start, Scott and Trek have unveiled some new aero road bikes, just as Specialized did last week.

Posted in Product/Tech
Posted June 30, 2015

TREVISO, Italy (BRAIN) — Sidi Sport s.r.l. is has signed Saddleback Ltd. as the exclusive distributor of its cycling products in the United Kingdom and Ireland effective Sept. 1.

Posted in International
Posted June 29, 2015

EAST BURKE, Vt. (BRAIN) — The New England Mountain Bike Association's annual festival, NEMBAfest @ Kingdom Trails, attracted 1,900 riders and 71 industry expo booths this weekend.

Posted in North America

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