News

Posted December 2, 2016

CHICAGO (BRAIN) — Abus Mobile Security, Inc. has hired Oris Intel to monitor its minimum advertised pricing policy for its line of locks and helmets.

Posted in North America Tagged MAP
Posted December 2, 2016
Patterson at Cycology Bicycles.

MARYVILLE, Tenn. (BRAIN) — The Bicycle School, a new consumer and professional mechanics school in East Tennessee, is up and running, having completed its first two-day class early this week.

The school was opened by Tim Patterson, the longtime manager of Maryville's Cycology Bicycles.

Posted in Retail News
Posted December 2, 2016

SANTA CRUZ, Calif. (BRAIN) — Suspension brand X-Fusion has launched a return policy whereby consumers can return the company’s products within a 30-day trial period for a full refund. 

Posted in North America
Posted December 2, 2016

LAS VEGAS (BRAIN) — The final Electric Bike Expo of 2016 opens Friday afternoon in Santa Monica, Calif. But organizers are already looking ahead to 2017, when the consumer bike demo and festival will host eight events, starting in Southern California and ending in Miami.

Posted in North America Tagged Electric bike
Posted December 1, 2016

MOUNT KISCO, N.Y. (BRAIN) — This weekend, Eddy Merckx Cycles USA is celebrating the grand opening of its new USA office, showroom and warehouse here.

Posted in North America
Posted December 1, 2016
Sagan shows off a Osmo bottle in California last month.

SAUSALITO, Calif. (BRAIN) — Osmo Nutrition —  one of the most talked about new cycling nutrition products several years ago — is returning to the market in January after nearly a year of dormancy.

Posted in North America Tagged Racing & Sponsorship
Posted December 1, 2016
Raleigh Electric bike sales will continue to be fulfilled through dealer partners, says company.

KENT, Wash. (BRAIN) — Raleigh bikes are now sold on Amazon as part of Accell North America's growing omnichannel strategy. ANA recently began selling on Amazon with a few select models and has gradually increased the SKU count.

Posted in North America Tagged Omnichannel
Posted November 30, 2016

SAN MATEO, Calif. (BRAIN) — GoPro announced Wednesday that it will cut 15 percent of its workforce and close its content-focused entertainment division to reduce costs as the action camera maker works to return to profitability in 2017.

Posted in North America
Posted November 30, 2016

MT. KISCO, N.Y. (BRAIN) — Eddy Merckx Cycles has appointed Tom Van Cauwenberghe as its new CEO as the brand's parent company and board continue to execute a multi-year plan to make it profitable. 

Posted in International Tagged People
Posted November 30, 2016

FRIEDRICHSHAFEN, Germany (BRAIN) — Organizers of the Eurobike show have decided the 2018 event — which will its first in the new time frame of early July — will be a three-day event, with no consumer day.

The 2018 event will be Sunday, July 8, through Tuesday, July 10. 

Posted in International Tagged Eurobike
Posted November 30, 2016

DALLAS (BRAIN) — Zevlin, a Dallas-based manufacturer of custom and non-custom handlebar tape, as well as cycling skincare productshas hired industry veteran Tim Jackson to provide PR and marketing support.

Posted in North America Tagged People
Posted November 30, 2016

BOULDER, Colo. (BRAIN) — SmartEtailing has hired Bryan Smith as its national campaigns manager. Smith will be responsible for managing marketing campaigns for major brands through the SmartEtailing retailer network.

Posted in North America
Posted November 30, 2016

AUSTIN, Texas (BRAIN) — Triathlon Business International has announced that Lance Armstrong will be the opening speaker at its seventh annual TBI Conference in January. TBI also announced that it is extending early bird registration through Dec. 9.

Posted in North America
Posted November 29, 2016

IRVINE, Calif. (BRAIN) — This Saturday Bosch eBike Systems is organizing public ride with 1984 Olympian Nelson Vails at the Santa Monica Electric Bike Expo in Southern California.

Posted in North America Tagged Electric bike
Posted November 29, 2016

ALISO VIEJO, Calif. (BRAIN) — Highway Two has promoted Brendan Gecik to North American outside sales manager. Gecik has most recently been Highway Two's territory manager for Northern California.

Posted in North America Tagged Sales Reps
Posted November 29, 2016

RAPID CITY, S.D. (BRAIN) — Strider Bikes has announced dates and locations for its 2017 Strider Cup, a national Strider Bike racing series for toddlers and children.

Posted in North America
Posted November 29, 2016

SAN FRANCISCO (BRAIN) — Spinlister — a peer-to-peer system that matches bike owners with people who want to rent bikes — is launching a program to help bike shops rent out bikes.

Posted in Retail News
Posted November 29, 2016

CARLSBAD, Calif. (BRAIN) — Australia-based compression clothing brand 2XU has named Brian Anderson the president of its North American subsidiary. 

Posted in North America
Posted November 29, 2016

SANTA CRUZ, Calif. (BRAIN) — Praxis Works has appointed Antoine Berte to the newly created position of European sales and marketing director. The company said the creation of the position was in response to increasing global demand for Praxis' line of cranksets, chainrings, wheels and bottom brackets.

Posted in International Tagged People
Posted November 29, 2016

WASHINGTON (BRAIN) — The U.S. Senate on Monday passed H.R. 4665, the Outdoor REC Act, which would instruct the Department of Commerce and federal land management agencies to provide statistics on how the outdoor industry, including bicycling, contributes to the U.S. economy. The legislation, which the House passed earlier this month, now goes to the president's desk.

Posted in North America

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