Serfas: All Riders Welcome
News
Posted May 21, 2013
BEVERLY, MA (BRAIN) — Craft North America is joining the list of companies supplying custom cycling clothing for teams, clubs, events and other groups. The company is offering a custom line that includes jerseys, shorts, bibs, jackets, tights, skinsuits and accessories.
Posted May 21, 2013
From the May 15 issue of BRAIN
SCOTTS VALLEY, CA (BRAIN) — Easton-Bell Sports is rebounding from a tumultuous year—a dramatic reshuffling of top management, the departure of key staff and the return of Terry Lee as the company’s CEO.
Posted May 21, 2013
DURANGO, CO (BRAIN) — Communications agency Verde PR & Consulting, which represents many companies in the cycling and outdoors industry, is launching a new events planning and management division called Verde Events.
Posted May 21, 2013
OKLAHOMA CITY, OK (BRAIN) — Widespread tornado warnings issued throughout the Plains states over the weekend became reality Sunday across parts of Oklahoma, Kansas and Missouri.
Posted May 21, 2013
From the May 1 issue of BRAIN
BOULDER, CO (BRAIN) — Troy had a garage full of bikes, 20 years’ experience wrenching, a daughter getting braces soon—and an itch to try a lightweight carbon 29er hardtail.
Posted May 20, 2013
PITTSFIELD, MA (BRAIN) — Berkshire Bike and Board has opened a second store in Pittsfield, Massachusetts. Like the original Berkshire Bike and Board located 20 miles away in Great Barrington, the 3,000-square-foot store was designed as a Giant Partner Store.
Posted May 20, 2013
BOULDER, CO (BRAIN) — The Outdoor Industry Women’s Coalition will launch its second annual Spring Auction on Thursday.
Posted May 20, 2013
CARLSBAD, CA (BRAIN) — Michael D. Angel, chief financial officer of eyewear company Spy Inc., is resigning to move back to the Bay Area after two years with the San Diego County-based company.
Posted May 20, 2013
From the May 1 issue of BRAIN
TAIPEI, Taiwan (BRAIN) — Benjamin Cox says that sourcing a line of accessories from Taiwanese, Chinese and Vietnamese manufacturers for his single-location store is a big investment of capital and time.
Posted May 20, 2013
FAIRFAX, CA (BRAIN) — Osmo Nutrition announced its sponsorship of the Cannondale Pro Cycling team two stages into this year's Amgen Tour of California, which ended Sunday.
Posted May 17, 2013
MORGAN HILL, CA (BRAIN) — Specialized is offering a limited edition replica frameset to celebrate pro Mark Cavendish's 100th race win.
The $3,750 frame set is expected to be in stores as early as next week, the company said.
Posted May 17, 2013
TORONTO, Ontario (BRAIN) — KindHuman, a new bike and accessories brand, is taking an unusual approach to the market, offering discounts to community service employees and supporting racing programs for underprivileged youth.
Posted May 17, 2013
MORGAN HILL, CA (BRAIN) — Representing a significant investment in aerodynamic testing, Specialized this week unveiled its own on-site bicycle-specific wind tunnel, enabling the company to apply aero principles across its full product line.
Posted May 17, 2013
GUELPH, Ontario (BRAIN) — Longtime retailer and cycling enthusiast George Vettor passed away last week. He was 77.
Posted May 16, 2013
High inventory remains a concern
BOULDER, CO (BRAIN) — Supplier sales remained down through April compared to last year but suppliers regained some ground from the first quarter, according to the BPSA Topline for Cycling RetailTRAK from Leisure Trends Group.
Posted May 16, 2013
DENVER, CO (BRAIN) — Alex Rims — one of the most successful original equipment suppliers to come out of Taiwan in the last two decades — is now looking to expand sales in the aftermarket in North America and Europe.
Posted May 16, 2013
LEXINGTON, SC (BRAIN) — Hawley, LLC is recalling about 600 EVO-branded handlebar-basket combinations sold exclusively at IBDs.
Posted May 16, 2013
SANTA MONICA, CA (BRAIN) — Pedego Electric Bikes continues to expand its reach by opening its seventh Pedego-branded store in less than three months in Southern California. Pedego Santa Monica opened its doors in early May, and will have a grand opening party this Sunday.
Posted May 16, 2013
ST. PAUL, MN (BRAIN) — Park Tool announced that it won’t be offering its Tech Summit training seminars for professional mechanics in 2014. The company plans to take a year to evaluate the program and return in 2015.
Posted May 16, 2013
MANCHESTER, NH (BRAIN) — The Bike Cooperative is working with Channel IQ to offer its supplier partners discounts on MAP monitoring and enforcement, dealer verification, and detection of gray market and counterfeit goods and unauthorized dealers.
