Industry News
FORT COLLINS, Colo. (BRAIN) — Niner Bikes is now sponsoring racer Rebecca Rusch, known for her wins at endurance mountain bike events and gravel races. Rusch has been sponsored by Specialized since 2003.
SAN CARLOS, Calif. (BRAIN) — Ritchey Design has made additions to its marketing staff worldwide.
PLEASANTON, Calif. (BRAIN) — Jakroo USA has bought its former Canadian distributor, Hayman Sport Inc. In addition to new employees and reps that came with the acquisition, Jakroo has hired Tsering Alleyne as its new marketing manager.
MADISON, Wis. (BRAIN) — Saris Cycling Group, the parent company for Saris Racks and CycleOps, has changed its minimum advertised price policy. Effective Feb. 1, 2015, the MAP policy will prohibit advertising at below MSRP on Saris and CycleOps products.
COLORADO SPRINGS, Colo. (BRAIN) – USA Triathlon recently welcomed three new members to its board of directors. Staci Brode, Ben Collins and Joel Rosinbum recently began serving on the 12-member board.
INDIANAPOLIS (BRAIN) — SRAM has named Declan Doyle brand manager for Zipp.
MORGAN HILL, Calif. (BRAIN) — Kali Protectives has hired longtime Bike Rumor contributor and tech editor Saris Mercanti to a new marketing role. Working with sales and marketing manager Bryan Mason, Mercanti will oversee brand communication, in-house content creation and help expand the brand’s moto division.
LAGUNA BEACH, Calif. (BRAIN) — Hwa Fong Rubber, parent of the Duro tire brand, has begun a partnership with mountain biker Hans Rey.
According to the tire brand, Rey will bring his knowledge and expertise to both the R&D and marketing departments at Duro and assist in developing the brand worldwide.
PORTLAND, Ore. (BRAIN) — Cyclone Bicycle Supply has added three new outside sales reps.
BLOOMINGTON, Minn. (BRAIN) — QBP's annual catalog is in the mail and arriving, with a loud thump, at dealers' doorsteps.
LONG BEACH, Calif. (BRAIN) — Matthew Pfeffer, a long-time bike industry testing engineer and vice president of global operations at ACT Lab, died Thursday. He was 50.
Pfeffer died from complications stemming from an acute case of influenza.
CARLSBAD, Calif. (BRAIN) — The Enthusiast Network, the publisher of Bike magazine, has made two appointments at the title. At the same time, Bike has consolidated its team at TEN's new headquarters in Carlsbad.
SAN FRANCISCO (BRAIN) — Rumbleship, a business-to-business distribution platform, is making a significant addition to the services it offers.
SCHAFFHAUSEN, Switzerland (BRAIN) — Garmin Ltd. has acquired iKubu (Pty) Ltd., a South African company that has developed a rear-facing radar system for bicyclists. iKubu introduced its Backtracker device at the Eurobike show last summer.
NOVATO, Calif. (BRAIN) — Marin Mountain Bikes Inc. has announced two changes to its sales staff. BMX and mountain bike racing legend Eric Carter has joined Marin and will be managing the Southern California territory as a Factory Rep. Cedar Kyes is moving north to manage Marin's Pacific Northwest territory.
SEYMOUR, Ct. (BRAIN) — Thule Group has promoted two long-term associates to vice president positions in sales and marketing.
LEXINGTON, S.C. (BRAIN) — Hawley, LLC is taking over all U.S. sales, marketing, and after-sales service for Look Cycle, the companies announced this week. The switch to Hawley is effective immediately.
SCOTTS VALLEY, Calif. (BRAIN) — Bell Helmets is bringing back its trail grant program, Bell Built, in 2015, but unlike the two previous years where it selected three trails, this year the helmet company will provide a $100,000 grant to a single mountain bike project in the U.S.
PHOENIX (BRAIN) — Serfas has hired four new regional sales managers and updated its computer systems as the accessories brand looks to enhance dealer communication and support company growth.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — The IBD Summit is now filled to capacity and sponsorship opportunities are sold out as well, the event's organizers announced Wednesday.
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