VISTA, CA (BRAIN)—Electra Bicycle Company is expanding its Vista warehouse and office space. Electra’s warehouse space will double in size while office space will grow by 50 percent at the same building it currently occupies.
Free Flite threw down the X-mas tree gauntlet, and Freewheeler Bicycles in Davis, California has responded with vigor. "I heard rumors of a Christmas tree smack down," said Sheri Hein, former BRAIN intern and part of the Freewheeler family business. "Well here's our submission."
BETHEL, CT (BRAIN)—Representatives from five brands within the Cannondale Sports Group gathered in Bethel at the Cannondale headquarters Wednesday night to refurbish more than 50 donated children's bikes for local non-profit, Danbury Youth Services.
HUNTINGTON BEACH, CA (BRAIN)—Sho-Air International, a leading provider of International Trade Show Shipping Solutions, has signed a two-year agreement to be the presenting sponsor of the US Pro XC Tour (ProXCT).
SAN MATEO, CA (BRAIN)—MTBR.com has long been known for its product reviews and trail reviews. But for the last couple of years, the number of bike shops listed in its Bike Shop Reviews section has grown to over 1800 listings.
"Riders on the storm
Riders on the storm
Into this house were born
Into this world were thrown
Like a dog without a bone
An actor out on loan
Riders on the storm"
—The Doors (Jim Morrison)
LITTLE ROCK, AR (BRAIN)—Orbea has opened up its first concept store in Little Rock, the company's hometown.
Unlike other concept stores, the Orbea store only sells new but dated stock, demo and cosmetically blemished bikes. No current Orbea product is sold.
HOUSTON, TX (BRAIN)—Sun & Ski Sports will kick off cyclists’ training for the 25th anniversary MS 150 charity bike ride with its annual “Bike University” Open House Friday, January 23, 5–10 p.m. and Saturday, January 24, noon-6 p.m. at Sun & Ski Sports in Houston, Texas.
RANCHO SANTA MARGARITA, CA (BRAIN)—The Serfas Bicycle Swap Meet last weekend was a huge success with 25 vendors and more than 1,200 attendees.
Companies such as Titec and Rocky Mountain Bicycles exhibited their wares, along with local retailers like Rock and Road Cyclery and Ladera Cyclery.
LOS ANGELES, CA (BRAIN)—Currie Technologies has introduced a new “Web to Dealer” IBD Fulfillment Program.
I had a chance to see a touching piece on BMX star Stephen Murray's recovery from a horrendous crash he suffered at a Dew Tour event in June 2007. I thought HBO's Real Sports with Bryant Gumbel did a great job showing where Murray is in the recovery process, as he tries to hopefully one day walk again.
FERNDALE, WA (BRAIN)—This December 1 on World AIDS Day the final basket was tightened and tires pumped on the 1,000th Kona AfricaBike.
HAYWARD, CA (BRAIN)—Panaracer and racer Cedric Gracia have signed a multi-year contract to develop and market a line of Cedric Gracia branded tires to be sold starting in 2010.
TRENTON, NJ (BRAIN)—Hutchinson USA general manager Eric Van Haverbeke is stepping down on December 19.
He's been with the company for seven years.
"I have decided to move and find new challenges within the bicycle industry," he added.
Van Haverbeke didn't respond for further comment.
SCITUATE, MA (BRAIN)—Anyone that's been to numerous tradeshows and racing events probably knows Steve Long and his entrepreneurial spirit.
Long (pictured) passed away on December 4 from brain cancer.
Be sure to check out Growth Cycle's new DVD called Ready to Pedal. The DVD features 50 one-minute video tips targeted to beginning-to-intermediate around town bike users.
LOS ANGELES, CA (BRAIN)—The LA Times yesterday highlighted some California custom framebuilders who are doing well for themselves in an age when most bicycle manufacturing has gone to Asia.
Click on link for full story.
LAGUNA HILLS, CA (BRAIN)—Madison has secured the purchase of the Saracen brand and all the related intellectual property.
CHICAGO, IL (BRAIN)—Choosing the right brands and branding mix for your store is essential for success, according to Ian Cross (pictured), outside sales manager for The Hawley Company.