RAMONA, CA (BRAIN)—Ellsworth’s The Ride bike is the recipient of the 2007 Best of What’s New Grand Award from Popular Science in the Recreation category.
Each year, Popular Science reviews thousands of new products and innovations and chooses the top 100 winners across 10 categories for inclusion in their annual Best of What’s New issue—its best-read issue of the year. To win, a product or technology must represent a significant step forward in its category. All of the winners will be featured in this December’s special issue, on newsstands November 14.
“The Ride rides like no other bike on earth—a smooth, almost silent glide,” said Tony Ellsworth, president, founder and chief executive officer of Ellsworth. “The sleek and stunning design was inspired by another ground-breaking new technology which eventually led to The Ride becoming the first bike to use the revolutionary gearless NuVinci Continuously Variable (CVP) drive. No off the shelf parts would do as the patent pending frame and fork, as well as many other components were specifically designed for our first ‘Cruiser.’”