BLOOMINGTON, MN (BRAIN)—QBP is partnering with clothing maker SmartWool to distribute its wool apparel and accessories.
This is the first time SmartWool has partnered with a distributor in the United States to sell its products, giving them contact with bicycle retailers with whom they previously had little interaction.
“As we expand our line to include more cycling-specific products we’re looking for those companies who not only offer great access to bike dealers, but also align with
SmartWool’s corporate values,” said Mark Satkiewicz, SmartWool vice president of sales. “QBP has a solid reputation for providing excellent service and support for their dealers, while leading the industry through their advocacy and environmental efforts.”
“We are very excited to be bringing in a great brand like Smartwool,” said Nick Essma, QBP soft goods product manager, “They are a fitting complement to our already vast
apparel selection. This opens up great opportunities for our dealers.”
QBP will only distribute SmartWool’s cycling-appropriate apparel and accessories, including jerseys, shorts, base layers and socks for men and women.